FIRST SATURDAY

Silver Spike
TitleFIRST SATURDAY
BrandIAG ILIMITED
Product / ServiceNRMA
CategoryA05. Cinematography
EntrantREVOLVER Sydney, AUSTRALIA
Idea Creation CHE PROXIMITY Sydney, AUSTRALIA
Production REVOLVER Sydney, AUSTRALIA
Post Production HECKLER Sydney, AUSTRALIA
Additional Company IAG Sydney, AUSTRALIA

Credits

Name Company Position
Brent Smart IAG Limited CMO
Sally Kiernan IAG Limited Director, Brand Marketing
Zara Curtis IAG Limited Director, Content & Customer Engagement
Caroline Hugall IAG Limited Director, Group Brand Strategy
Luke Farrell IAG Limited Director, Marketing Operations
Sam McGown IAG Limited Creative & Innovation Lead
Elizabeth Stokes IAG Limited Creative & Innovation Lead
Mahsa Merat IAG Limited Creative & Innovation Specialist
Ant White CHE Proximity Chief Creative Officer
Glen Dickson CHE Proximity Executive Creative Director – Melbourne
Wesley Hawes CHE Proximity Executive Creative Director -Sydney
Gavin Chimes CHE Proximity Creative Director
Mark Tallis CHE Proximity Senior Art Director
Cameron Dowsett CHE Proximity Senior Copywriter
Holly Alexander CHE Proximity Director of Production
Darren Cole CHE Proximity Head of Design
Vanessa Saporito CHE Proximity Senior Designer
Michael McGregor CHE Proximity Designer
David Halter CHE Proximity Chief Strategy Officer
Nick Andrews CHE Proximity Director, Brand Planning
Puneet Bahugana CHE Proximity Head of Data
Catherine Hooson CHE Proximity Director, Customer Experience
Chris Howatson CHE Proximity Group CEO
Katie Dally CHE Proximity Client Partner
Charles Todhunter CHE Proximity Senior Account Manager
Justin Kurzel Revolver Director
Michael Ritchie Revolver Managing Director/Co-Owner
Pip Smart Revolver Executive Producer/Partner
Serena Paull, Ian Iveson Revolver Producers
Sam Chiplin Revolver Director of Photography
Pete Baxter Revolver Production Designer
Jack Hutchings Heckler Editor
Tom Corbett, Jamie Watson Heckler VFX Supervisors
Bonnie Law Heckler Executive Producer
Olivier Fontenay Heckler Colourist
Mark Chataway Heckler FX Artist
Maxence Pellion Heckler Senior Compositor
Brad Smith Heckler Senior Flame Artist
Dan Page Heckler IO & Edit Assist
Antony Partos Sonar Music Music Composer
Andy Wright Sonar Music Mixer
Sophie Haydon Sonar Music Sonar Music Executive Producer

Write a short summary of what happens in the film.

Red Tuesday, Ash Wednesday, Black Saturday. When there’s a day of natural disaster in Australia, the media gives it a name. In 2020, NRMA Insurance launched a day of prevention, First Saturday. The initiative asks Australians to dedicate the first Saturday of every month to helping first responders by making their homes safer. To inspire participation, the launch film featured real firefighters from Australia's recent bushfires being called to a replicated emergency. For the first time, the nation got a realistic glimpse into what first responders face, seeing them not as superheros, but human beings that need help too.