Title | LOVE COLLECTION |
Brand | IKEA |
Product / Service | IKEA |
Category | B04. Travel, Leisure, Retail, Restaurants & Fast Food Chains |
Entrant | OGILVY HONG KONG, HONG KONG |
Idea Creation | OGILVY HONG KONG, HONG KONG |
Additional Company | OGILVY TAIWAN Taipei City, TAIWAN |
Name | Company | Position |
---|---|---|
Reed Collins | Ogilvy Asia Pacific | Chief Creative Officer |
Giant Kung | Ogilvy Taipei | Chief Creative Officer |
Matthew Nisbet | Ogilvy Hong Kong | Executive Creative Director |
John Koay | Ogilvy Hong Kong | Executive Creative Director |
Michele Salati | Ogilvy Hong Kong | Creative Director / Head of Art |
Lisa Hsu | Ogilvy Taipei | Creative Director |
Richard Sorensen | Ogilvy Hong Kong | Creative Director |
Buji Ng | Ogilvy Hong Kong | Creative Director |
Yoyo Hsu | Ogilvy Taipei | Senior Art Director |
Ria Chien | Ogilvy Taipei | Copywriter |
Lucy McNally | Ogilvy Hong Kong | Photographer |
Tak Fai Wong | Ogilvy Hong Kong | Photographer |
Virginia Tse | Hogarth | Agency Producer |
Stanley Ho | Hogarth | Editor |
Ella Hsu | Ogilvy Taipei | Business Director |
Vincent Lam | Ogilvy Hong Kong | Group Account Director |
Wen Huang | Ogilvy Taipei | Account Director |
Jeannie Lee | Ogilvy Taipei | Associate Account Director |
Crystal Tsou | Ogilvy Taipei | Account Manager |
Rachel Tsui | Ogilvy Hong Kong | Account Manager |
Hailie Lin | Ogilvy Taipei | Account Executive |
In the film we see a collection of different items from IKEA. Each one is shot separately as it revolves on a plain white background. As the we see the items we hear a sensual French soundtrack, giving the ordinary household items a different meaning in the minds of our viewers.
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