CAR IN CLEAR

TitleCAR IN CLEAR
BrandPERODUA
Product / ServiceADVANCED SAFETY
CategoryB05. Automotive
EntrantBBDO MALAYSIA Kuala Lumpur, MALAYSIA
Idea Creation BBDO MALAYSIA Kuala Lumpur, MALAYSIA

Credits

Name Company Position
Donevan Chew BBDO Malaysia Executive Creative Director
Bala Chow BBDO Malaysia Associate Creative Director
Donevan Chew BBDO Malaysia Copywriter
Bala Chow BBDO Malaysia Art Director
Evelyn Soo BBDO Malaysia Print Producer
Farrah Harith BBDO Malaysia General Manager

Cultural/Context information for the jury

Advanced Safety Assist system enable Perodua cars to detect vehicles that are not seen by the driver and automatically stops the vehicle to avoid collision.