Title Brand Product / Service Medium Entrant Company Location Award
A01 OTC Medicines
FLU RESPONSIBLY: BLOCK, WASH, POP
GLAXOSMITHKLINE
PANADOL COLD & FLU
Branded Content & Entertainment: Digital & Social GSK CONSUMER HEALTHCARE Nyon SWITZERLAND
SANGOBION SYMPTOM PATROL
P&G HEALTH
SANGOBION IRON+
Digital ACE SAATCHI & SAATCHI ADVERTISING Manila THE PHILIPPINES
STREET
GLAXOSMITHKLINE
PANADOL COLD & FLU
Film Craft: Use of Music / Sound Design GSK CONSUMER HEALTHCARE Nyon SWITZERLAND
SOUNDWAVE - JAIL
JOHNSON & JOHNSON
BACTIDOL
Outdoor WUNDERMAN THOMPSON Makati City THE PHILIPPINES
BAKAMOL P.O.D
BAKAMOL
BAKAMOL PARACETAMOL
Product Innovation BBDO BANGKOK THAILAND
Short List
CHILDREN'S PANADOL - FIRST TIMERS
GSK
CHILDREN'S PANADOL
Use of Technology PHD Sydney AUSTRALIA
A02 OTC Applications
ONE IN A MILLION
P&G VICKS
VICKS INDIA
Branded Content & Entertainment: Film, TV and Online Film Content PUBLICIS SINGAPORE SINGAPORE
#IDIDNTKNOW
SC JOHNSON
ALL OUT
Direct BBDO INDIA Gurgaon INDIA
#IDIDNTKNOW
SC JOHNSON
ALL OUT
Film Craft: Script BBDO INDIA Gurgaon INDIA
ONE IN A MILLION
P&G VICKS
VICKS INDIA
Film: Cinema, TV and Digital Film Content PUBLICIS SINGAPORE SINGAPORE
#IDIDNTKNOW
SC JOHNSON
ALL OUT
Film: Cinema, TV and Digital Film Content BBDO INDIA Gurgaon INDIA
HOLD ON
ADP PHARMA
NOVUHAIR
Film: Cinema, TV and Digital Film Content GIGIL Taguig THE PHILIPPINES
#IDIDNTKNOW
SC JOHNSON
ALL OUT
Integrated BBDO INDIA Gurgaon INDIA
LOLLIPOP
PEPSODENT
PEPSODENT TOOTHPASTE
Outdoor MULLENLOWE SINGAPORE SINGAPORE
BUBBLEGUM
PEPSODENT
PEPSODENT TOOTHPASTE
Outdoor MULLENLOWE SINGAPORE SINGAPORE
POPCORN
PEPSODENT
PEPSODENT TOOTHPASTE
Outdoor MULLENLOWE SINGAPORE SINGAPORE
PET
AMWAY
GLISTER MINT REFRESHER SPRAY
Outdoor UNITED ADVERTISING Taipei TAIPEI
COLLEAGUE
AMWAY
GLISTER MINT REFRESHER SPRAY
Outdoor UNITED ADVERTISING Taipei TAIPEI
GIRLFRIEND
AMWAY
GLISTER MINT REFRESHER SPRAY
Outdoor UNITED ADVERTISING Taipei TAIPEI
LOOK BACK
ADP PHARMA
NOVUHAIR
Radio & Audio GIGIL Taguig THE PHILIPPINES
A03 OTC Products/Devices
SAGAMI ECSTA-SCENES
UNISELL GROUP
SAGAMI
Digital ASPAC CREATIVE COMMUNICATIONS Makati City THE PHILIPPINES
A04 Nutraceuticals
999 WARM-HEARTED LEGGINGS
SAN JIU MEDICINE TRADE CO., LTD
999 GANMAOLING KELI
Branded Content & Entertainment: Digital & Social SERVICEPLAN CHINA Beijing CHINA

Gold Spike

A05 Health & Wellness Tech
INVISIBLE CIGARETTE
ACTION ON SMOKING AND HEALTH FOUNDATION THAILAND
THIRD-HAND SMOKE
Brand Experience & Activation SPICY H Bangkok THAILAND
CHEWTOON
TIPCO F&B CO.,LTD
TIPCO SUPERKID
Brand Experience & Activation TBWA\THAILAND Bangkok THAILAND
BABY CHAT
BAYER
ELEVIT
Branded Content & Entertainment: Digital & Social WUNDERMAN THOMPSON TOKYO JAPAN
MUSIC LESSONS USING SOUNDLESS BEATS
DENTSU INC.
PALM BEAT
Branded Content & Entertainment: Live Experience DENTSU INC. Tokyo JAPAN
WHO SPRINKLED SALT ON MY CAKE?
EISAI KOREA
NOT APPLICABLE
Branded Content & Entertainment: Live Experience WEBER SHANDWICK Seoul SOUTH KOREA
Bronze
SILENT WHISTLE
SAMSUNG
SAMSUNG CSR – SILENT WHISTLE
Digital LEO BURNETT SYDNEY AUSTRALIA
FACE 2 FACE
GENESIS SCHOOL FOR SPECIAL EDUCATION
FACE 2 FACE LEARNING MOBILE APPLICATION
Digital Craft: Interface & Navigation (UI) GENESIS SCHOOL FOR SPECIAL EDUCATION Singapore SINGAPORE
FACE 2 FACE
GENESIS SCHOOL FOR SPECIAL EDUCATION
FACE 2 FACE LEARNING MOBILE APPLICATION
Digital Craft: User Experience (UX) GENESIS SCHOOL FOR SPECIAL EDUCATION Singapore SINGAPORE
SUGU-KINEN PROJECT
PFIZER JAPAN INC
CHAMPIX
Digital Craft: User Experience (UX) DENTSU ISOBAR Tokyo JAPAN
FACE 2 FACE
GENESIS SCHOOL FOR SPECIAL EDUCATION
FACE 2 FACE LEARNING MOBILE APPLICATION
Direct GENESIS SCHOOL FOR SPECIAL EDUCATION Singapore SINGAPORE
SEE PAST THE SCREEN
PLANO
PLANO APP
Integrated INITIATIVE Singapore SINGAPORE
FACE 2 FACE
GENESIS SCHOOL FOR SPECIAL EDUCATION
FACE 2 FACE LEARNING MOBILE APPLICATION
Mobile GENESIS SCHOOL FOR SPECIAL EDUCATION Singapore SINGAPORE
FATAL RECOGNITION
THE HONG KONG STROKE ASSOCIATION
THE HONG KONG STROKE ASSOCIATION
Mobile CHEIL WORLDWIDE HONG KONG HONG KONG SAR
BIXBY VOICE FOREVER
SAMSUNG ELECTRONICS
BIXBY
PR CHEIL WORLDWIDE Seoul SOUTH KOREA
WELCOME CHECKER
NPO CALORE
APPLICATION
Use of Technology DENTSU DIGITAL INC. Tokyo JAPAN
B01 Brand-led Education & Awareness
LIFEBUOY GERM NASHINI
UNILEVER
LIFEBUOY
Ambient Outdoor MULLENLOWE LINTAS GROUP INDIA Mumbai INDIA
THE RESTAURANT OF MISTAKEN ORDERS
DAIKI ANGEL HELP INC.
THE RESTAURANT OF MISTAKEN ORDERS
Brand Experience & Activation TBWA\HAKUHODO INC. Tokyo JAPAN
Short List
THE CUUPCAKES
ROCHE
NOT APPLICABLE
Brand Experience & Activation DNA COMMUNICATIONS Hong Kong HONG KONG SAR
DUREX MAKES SAFETY SEXY WITH HIV AWARENESS AND PREVENTION CAMPAIGN: #ALWAYSCOMEP
DUREX, RECKITT BENCKISER HEALTHCARE PHILIPPINES, INC.
DUREX CONDOMS
Brand Experience & Activation STRATEGIC WORKS The Philippines THE PHILIPPINES
THE MOST CHALLENGING PINGPONG TABLE
JAPAN PARA TABLE TENNIS ASSOCIATION
PARA PINGPONG TABLE
Brand Experience & Activation TBWA\HAKUHODO INC. Tokyo JAPAN
Short List
LIFEBUOY GERM NASHINI
UNILEVER
LIFEBUOY
Brand Experience & Activation MULLENLOWE LINTAS GROUP INDIA Mumbai INDIA
STOP THE DRAMA
MANULIFE INSURANCE
MANULIFE INSURANCE
Brand Experience & Activation TBWA\SINGAPORE SINGAPORE
FLU RESPONSIBLY: BLOCK, WASH, POP
GLAXOSMITHKLINE
PANADOL COLD & FLU
Branded Content & Entertainment: Digital & Social GSK CONSUMER HEALTHCARE Nyon SWITZERLAND
STOP THE DRAMA
MANULIFE INSURANCE
MANULIFE INSURANCE
Branded Content & Entertainment: Digital & Social TBWA\SINGAPORE SINGAPORE
ORGAN COMMERCIALS
NHK EDUCATIONAL
BODYPEDIA
Branded Content & Entertainment: Film, TV and Online Film Content DENTSU INC. Tokyo JAPAN
CAN YOGA SELL LUBRICANTS?
CASTROL
CASTROL CRB TURBOMAX
Branded Content & Entertainment: Live Experience CURRENT GLOBAL Mumbai INDIA
Silver
JOB SNEAKERS FOR JOB SEEKERS
BAND-AID/JOHNSON AND JOHNSON CONSUMER COMPANY
KPP (KIZU POWER PAD)
Digital BBDO JAPAN Tokyo JAPAN
BREAST BUFFER
ALT BALAJI
BREAST CANCER AWARENESS
Digital GREY INDIA Mumbai INDIA
Short List