GENERATION VOICE

Short List
TitleGENERATION VOICE
BrandSPARK
Product / ServiceSPARK
CategoryB09. Consumer Services / Business to Business
EntrantCOLENSO BBDO Auckland, NEW ZEALAND
Idea Creation COLENSO BBDO Auckland, NEW ZEALAND
Media Placement PHD Auckland, NEW ZEALAND
Production FINCH Auckland, NEW ZEALAND
Production 2 FRANKLIN RD Auckland, NEW ZEALAND
Additional Company SPARK NEW ZEALAND Auckland, NEW ZEALAND
Additional Company 2 SIXTY FOUR Auckland, NEW ZEALAND
Additional Company 3 THE EDITORS Sydney, AUSTRALIA
Additional Company 4 NAKATOMI Auckland, NEW ZEALAND

Credits

Name Company Position
Nick Worthington Colenso BBDO Creative Chairman
Levi Slavin Colenso BBDO Chief Creative Officer
Dan Wright Colenso BBDO Executive Creative Director
Mike Davison Colenso BBDO Creative Director
Eloise Jack Colenso BBDO Copywriter
Charlie Godinet Colenso BBDO Art Director
Renata Gordon Colenso BBDO Senior Business Director
Ryan Butterfield Colenso BBDO Business Director
Mylene Ong Colenso BBDO Head of Strategy
Natasha Gill Colenso BBDO Senior TV Producer
Payton Cox Colenso BBDO TV Producer
Sarah Williams Spark Brand Center of Excellence Lead
Hannah Watson Colenso BBDO Brand Lead Partner
Frith Wilson-Hughes Colenso BBDO Brand Lead Partner
Alistair Guthrie Alistair Guthrie Photographer
Jason King SixtyFour Retoucher
Karen Bryson FINCH Production Company Executive Producer
Claire Thompson FINCH Production Company Producer
Christopher Riggert FINCH Director
Tim Tregoning Tim Tregoning DOP
Stewart Reeves The Editors Editor
Stewart Reeves The Editors Editor
Quade Biddle Nakatomi Online Editor
Cara Szabo Nakatomi Post Production
Jonathan Mihaljevic Franklin Rd Music Licensing
Tim Maier Tim Maier Music Artist

Write a short summary of what happens in the film

Generation Voice celebrates the power and opportunity the next generation will have, thanks to voice technology. The 60 second film features kids quizzing voice assistants for answers to some of the biggest questions – Will vegetables actually make me taller? Is Santa always watching? If you pee in the pool, will the water really change colour? The adorable revolution ensues once a nation of curious kids begin fact-checking information that, to previous generations, would have slid by unquestioned.

Links

Video URL