Title | ERASER |
Brand | MCDONALD'S / PROSPECT HOSPITALITY CO., LTD. |
Product / Service | MCMUFFIN |
Category | A06. Retail |
Entrant | LEO BURNETT TAIWAN Taipei, TAIPEI |
Idea Creation | LEO BURNETT TAIWAN Taipei, TAIPEI |
Production | YUAN YUAN PRODUCTION Taipei, TAIPEI |
Production 2 | MIND BIZ MULTIMEDIA TECHNOLOGY Taipei, TAIPEI |
Name | Company | Position |
---|---|---|
Murphy Chou | Leo Burnett Taiwan | Chief Creative Officer |
Jin Yang | Leo Burnett Taiwan | Creative Partner |
Murphy Chou | Leo Burnett Taiwan | Copywriter |
Jin Yang | Leo Burnett Taiwan | Copywriter |
Chiahan Chen | Leo Burnett Taiwan | Copywriter |
Kenji Ho | Leo Burnett Taiwan | Art Director |
Leslie Chang | Leo Burnett Taiwan | Chief Strategy Officer |
Ruby Shen | Leo Burnett Taiwan | Business Director |
Penny Shih | Leo Burnett Taiwan | Account Director |
Tiffany Yi | Leo Burnett Taiwan | Account Executive |
Brenda Kou | Prospect Hospitality Developmental Licensee of McDonald's | Vice President, Marketing |
Ging-Zim Lo | Yuan Yuan Production | Director |
Sharon Kuo | Yuan Yuan Production | Executive Producer |
John Lin | Yuan Yuan Production | Director Of Photography |
Terri Chen | Yuan Yuan Production | Producer |
Evans Kao | Leo Burnett Taiwan | Agency Producer |
Pai Mei Chang Chien | Mind Biz Post Production | Editor |
Allen Shih | Mind Biz Post Production | Sound Design Arrangement |
AN EXAMINEE DROPPED HIS ERASER WHEN TAKING THE EXAM, IT HAD BEEN ROLLING AROUND THE PLACE BUT IN THE END IT MAGICALLY RETURNED TO HIS HANDS.
The Chinese name for McMuffin means good luck.