Title | THE HOUSEKEEPER IN YOUR BRAIN |
Brand | TENCENT |
Product / Service | TENCENT |
Category | A04. Production Design / Art Direction |
Entrant | HAVAS TAIWAN, TAIPEI |
Idea Creation | HAVAS TAIWAN, TAIPEI |
Media Placement | TENCENT Shenzhen, CHINA |
Production | GREATLAND FILMS Taipei, TAIPEI |
Name | Company | Position |
---|---|---|
FISH CHEN | Havas Taiwan | Managing Director & Chief Creative Officer |
HOHO LIU | Havas Taiwan | Vice President & Executive Creative Director |
NOGER CHEN | Havas Taiwan | Associate Creative Director |
YOYO WU | Havas Taiwan | Associate Art Director |
LUHSUAN CHEN | Havas Taiwan | Copywriter |
JASON YAN | Havas Taiwan | Vice President-Business Development & Chief Strategy Officer |
MEI LEE | Havas Taiwan | Associate Account Director |
VENESSA LIN | Havas Taiwan | Account Executive |
HONG BIN CHEN | N/A | Director |
YU MING HUANG | Greatland Films | Executive Producer |
SU YUE WU | Greatland Films | Producer |
Vincent Li | Tencent | General Manager |
Akae Wang | Tencent | Executive Creative Director / Copywriter |
Zita Zou | Tencent | Copywriter |
Ivy Huang | Tencent | Art Director |
Dong Xie | Tencent | Art Director |
Derek Song | Tencent | Account Director |
Ninaw Lin | Tencent | Account Manager |
Justin Lu | Tencent | Account Manager |
Ahjan Huang | Tencent | Executive Producer |
Zhang Yufei | Accent | Executive Producer |
Yang Yang | Accent | Executive Producer |
Zhao Bin | Accent | Director |
Han Zhaoshu | Accent | Production Producer |
Zhao Long | Accent | Director Of Photography |
Every year we see exciting breakthroughs in science, however most people, especially the youth cannot understand. Tencent collaborated with Science and produced a serial of short films introducing the science breakthroughs in interesting stories, and launch them in cinema during winter vacation to the youth. We try to promote science education in the way of entertainment, and the films are becoming the official digital education content in schools.
Scientists make exciting breakthroughs that help push the world improve. But youth feel irrelevant to science. The collaboration of Tencent and Science, the top science magazine, is to make science breakthroughs relate and interesting, and in the end to help the youth understand and feel related to science.
We select the most interested topics from the watchlist Tencent collaborated with Science magazine and produce short films base on the topics. We have “A trick to manipulate memory” to explain the breakthrough in memory manipulation, and “Who is our oldest ancestor” to talk about the new findings about homo sapiens. These interesting short films help students understand these breakthroughs in science and arouse their interests in science.