BLINK TEST

Silver Spike

Demo Film

Film

TitleBLINK TEST
BrandJIMMY NELSON FOUNDATION
Product / ServiceJIMMY NELSON FOUNDATION
CategoryA01. Direction
EntrantWUNDERMAN THOMPSON Mumbai , INDIA
Idea Creation J. WALTER THOMPSON INDIA Mumbai, INDIA
Idea Creation 2 J. WALTER THOMPSON AMSTERDAM, THE NETHERLANDS
Media Placement WUNDERMAN THOMPSON INDIA Gurugram, INDIA
Production SMALL FRY PRODUCTIONS Mumbai, INDIA

Credits

Name Company Position
Senthil Kumar Wunderman Thompson Chief Creative Officer
Jimmy Nelson Jimmy Nelson Foundation Director Of Photography
Bas Korsten J Walter Thompson Amsterdam Creative Director
Marit De Hoog Jimmy Nelson Foundation PR Manager
Skanda Adiga Innov Reality Technology Director
Dhruv Ghanekar Wah Wah Music Music Director
Joseph George Wah Wah Music Sound Engineer
Priyank Prem Kumar Independant Editor
Dev Nayak Prime Focus Editor
Kevin Menezes Wunderman Thompson Editor

Write a short summary of what happens in the film

JOIN THE JOURNEY TO SAVE THE LAST FEW INDIGENOUS TRIBES. The Blink film documents Photographer Jimmy Nelson’s journey to preserve indigenous cultures, that're disappearing faster than you can blink, as their family trees, forests, rivers and habitats are destroyed in the quest for human progress. THE IDEA IS TO CELEBRATE THE COURAGE OF THE LAST INDIGENOUS TRIBES, STANDING STILL, IN SPITE OF AN ENDANGERED FUTURE. The film is a photographic study of the spiritual similarity and cultural differences between 36 isolated tribes, and their parallel journeys. STILL PHOTOGRAPHS INTO CULTURAL CINEMAGRAPHS : A series of immersive cinemagraphs stitched together from thousands of indigenous family portraits and never seen before still photographs elevate the visual narrative. AN INDIGENOUS SOUNDSCAPE: Warning signals, tribal beats, chorus chants, vocal percussion, war cries and voices of the indigenous tribes, elevate the sound design and original music score. An interactive immersive experience. BLINK. AND THEY'RE GONE.

Cultural/Context information for the jury

The parallels between the biodiversity of the planet and its cultural diversity are very clear. Our ethnodiversity, our ethnosphere, must also be protected. We all come from the same source and together we are going through an amazing period of cultural evolution. Peoples with unique cultural identities need to be respected, cherished and protected. To secure the future of indigenous people and their rights, we need to share their story with the world. The Blink film documents Photographer Jimmy Nelson’s journey to save indigenous cultures, that are disappearing faster than you can blink, as their family trees, rivers, forests and habitats are destroyed in the quest for human progress. Still photographs stitched into a series of Cinemagraphs elevate the visual storytelling, celebrating the courage of the last few indigenous tribes standing still, in spite of an endangered future. A preservation in film, curating their spiritual similarity and cultural diversity.

Tell the jury anything relevant about the direction. Do not name the director.

It was the Director's vision; TO CELEBRATE THE COURAGE OF THE LAST INDIGENOUS TRIBES, STANDING STILL, IN SPITE OF AN ENDANGERED FUTURE. The Director wanted to bring this vision to life in both the audio and the visual narratives. STILL PHOTOGRAPHS WERE CURATED INTO CULTURAL CINEMAGRAPHS : A series of immersive cinemagraphs stitched together from thousands of indigenous family portraits and never seen before still photographs elevate the visual narrative. The film features the brave indigenous tribes standing still while the forces of nature moved all around them, like clouds, water, wind and smoke from active volcanoes. A unique treatment to make the film immersive. AN INDIGENOUS SOUNDSCAPE: Warning signals, tribal beats, chorus chants, vocal percussion, war cries and voices of the indigenous tribes, elevate the sound design and original music score. The vision was amplified further with the Blink Test interactive experience. BLINK. AND THEY'RE GONE.

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