Title | DISORGANIZER |
Brand | MARS WRIGLEY CONFECTIONERY |
Product / Service | SNICKERS |
Category | C01. Original Print & Publishing |
Entrant | BBDO GUERRERO Makati City, THE PHILIPPINES |
Idea Creation | BBDO GUERRERO Makati City, THE PHILIPPINES |
Name | Company | Position |
---|---|---|
David Guerrero | BBDO Guerrero | Creative Chairman |
Federico Fanti | BBDO Guerrero | Executive Creative Director |
Manuel Villafania | BBDO Guerrero | Creative Director |
Franco Villaflor | BBDO Guerrero | Designer |
Angela Alcala | BBDO Guerrero | Copywriter |
Nico Zapanta | BBDO Guerrero | Associate Creative Director |
Karen Go | BBDO Guerrero | Client Service Director |
Dalla Renard | BBDO Guerrero | Account Director |
Liezl Villamor | BBDO Guerrero | Account Director |
Jackie Vasquez | BBDO Guerrero | Senior Account Manager |
Regie Ucang | BBDO Guerrero | Senior Account Manager |
Al Salvador | BBDO Guerrero | Creative Services Director |
Joy Panaguiton | BBDO Guerrero | Final Artist |
Cielo Laforteza | BBDO Guerrero | Traffic |
We put disorder in the details. The cover is upside down. The personal information page asks for your account balance and flight number. The yearly overview page says the summer holiday is in January. The activities pages are pointless. And there are 46 different notes pages, where the rules are not straight – not until a Snickers logo is placed. Although every spread in the Snickers Disorganizer has some form of disorder, it still functions as a weekly planner – for all months of the year except January and February.