Title | LABYRINTH |
Brand | AMUSE |
Product / Service | MONDO GROSSO |
Category | A09. Excellence in Music Video |
Entrant | AVEX ENTERTAINMENT Tokyo, JAPAN |
Idea Creation | AVEX ENTERTAINMENT Tokyo, JAPAN |
Idea Creation 2 | HAKUHODO DY MEDIA PARTNERS Tokyo, JAPAN |
Production | HAKUHODO DY MEDIA PARTNERS Tokyo, JAPAN |
Name | Company | Position |
---|---|---|
Nozomu Hayashi | HAKUHODO DY media partner's | creative director |
Uno Motoki | HAKUHODO | planner |
Yusei Kakizaki | HAKUHODO | Art director |
Yuki Miyamoto | HAKUHODO Produc's | Producer |
Takuma Hariu | HAKUHODO Produc's | Production Maneger |
Takeshi Maruyama | Freelance | Director |
Chigi Kanbe | Freelance | D.P. |
Tatebe Yuzuru | basecamp | Assistant director |
Sayuri Yamashita | 3rd | Hair make |
Babymix | Freelance | stylist |
Kosuke Nakazato | Freelance | offline editor |
Tomoko Takahashi | HAKUHODO Produc's | compositor |
Naotaka Takahashi | L'espace Vision | colorlist |
Naoya Horiike & Wurren Sun | asia vox | coordinator |
Jillian Meyers | Freelance | choreographer |
The singer is an actress, but whenever an actress appears in a music video in Japan, she is usually given an acting role to play. But this video is different; she street dances with the aim of creating a feeling of uneasiness.
The short versions of music videos are normally shown, but we attracted many viewers this time by releasing the full version for viewing on all devices.
The video has been viewed over 14 million times on YouTube, coming in at No. 8 in the Weekly Oricon Ranking, and setting a new personal record.
The music video has been viewed on YouTube more than 13 million times, and it has received a lot of positive feedback not only within Japan, but also from overseas. As such, we have great confidence in the quality of the video
The song is characterized by a loop of the same melody, and lyrics that describe a love with no way out, like a never-ending road. In order to portray the allure of this, the video was based on the idea of being “like a labyrinth,” which is also its title. We concentrated on drawing the viewer into the world of this music through the endless dance taken in a single cut, combined with the filming location in “Hong Kong, the labyrinth city.”