| Title | FINGER STRETCHING FOR GOOD WOUND CARE |
| Brand | 3M NEXCARE |
| Product / Service | HYDROCOLLOID BANDAGES |
| Category | A03. OTC Products / Devices |
| Entrant | ASIANCE KOREA Seoul, SOUTH KOREA |
| Idea Creation | ASIANCE KOREA Seoul, SOUTH KOREA |
| Media Placement | ASIANCE KOREA Seoul, SOUTH KOREA |
| Production | CREATIVEMAS Seoul, SOUTH KOREA |
| Additional Company | 3M KOREA Seoul, SOUTH KOREA |
| Name | Company | Position |
|---|---|---|
| Younha Lim | Asiance Korea | Creative Director |
| Eunju Kim | Asiance Korea | Account Manager |
| Olivier Mouroux | Asiance Korea | Business Director |
| Juyeon Kim | Asiance Korea | Account Executive |
| Myungchai Na | 3M Korea | Marketing Manager |
| Jee-young Yi | 3M Korea | Marketer |
| Guik Lee | creativemas | Production Copywriter |
| Namhun Kim | creativemas | Production Company Producer |
| Youna Choi | creativemas | Production Art Director |
| Saida | n/a | Director |
| Hyoung-guen Jeon | n/a | Director |
The commercial begins by showing Yoga mat, materials for exercising with BGM that reminds of Yoga video. The narration as well proceeds slowly and somewhat drowsy. This video describes finger stretching for wound treatment. First, stretch abdomen and take slow, deep breaths. Continue by stretching every joint of the finger. Then, repeat hand grip. However, the commercial reveals that this stretching was a trick and shows the real solution for wound treatment that was hidden.