| Title | SQUIRREL |
| Brand | CHEVROLET |
| Product / Service | EQUINOX |
| Category | A05. Automotive |
| Entrant | McCANN SHANGHAI, CHINA |
| Idea Creation | McCANN SHANGHAI, CHINA |
| Name | Company | Position |
|---|---|---|
| Ronald Sun | McCann Worldgroup shanghai | CO-CEO |
| Luca Yuan | McCann Worldgroup shanghai | General Manager |
| Maurice Fang | McCann Worldgroup shanghai | Executive Creative Director |
| Tongtao Su | McCann Worldgroup shanghai | Group Creative Director |
| Terry Pan | McCann Worldgroup shanghai | Copywriter |
| Rubber Yu | McCann Worldgroup shanghai | Art Director |
| Roger Fang | McCann Worldgroup shanghai | Art Director |
| Jiajun Tong | McCann Worldgroup shanghai | Art Director |
| Jiechun Fu | McCann Worldgroup shanghai | Art Director |
| Krad Dong | McCann Worldgroup shanghai | Account Management |
| Cherry Gao | McCann Worldgroup shanghai | Account Management |
| Celine Zhu | McCann Worldgroup shanghai | Account Management |
| Maggie Xue | McCann Worldgroup shanghai | Agency Producer |
| Lloyd Lee Choi | black+cameron Production | Director |
| Jonathan Bregel | black+cameron Production | Director |
| Richard Kendall | black+cameron Production | Directors of Photography |
| Andrew Gregg | black+cameron Production | Executive Producers |
| April Lee | black+cameron Production | Producer |
| Matt Osborne | black+cameron Production | Editor |
| MPC | black+cameron Production | Colorist |
| Lawrence Horne | black+cameron Production | Sound Mix |
| Andrew Mcdowall | black+cameron Production | Music Composers |
The cameramen and his assistant drove Equinox into the forest. The cameramen suddenly threw something onto the panoramic skylight sunroof after the car was stopped. After a moment, a magical scene appeared. It turned out that the cameraman had just thrown some nuts and several squirrels were attracted happily. The cameramen quickly picked up the camera to capture the moment.