Title | THE NEXT STEP |
Brand | DIAGEO |
Product / Service | JOHNNIE WALKER |
Category | A01. Food & Drink |
Entrant | LEO BURNETT SYDNEY, AUSTRALIA |
Idea Creation | LEO BURNETT SYDNEY, AUSTRALIA |
Idea Creation 2 | DIAGEO AUSTRALIA Sydney, AUSTRALIA |
Media Placement | SPARK FOUNDRY Sydney, AUSTRALIA |
Production | JUNGLE Sydney, AUSTRALIA |
Production 2 | NYLON STUDIOS Sydney, AUSTRALIA |
Production 3 | ARC EDIT Sydney, AUSTRALIA |
Name | Company | Position |
---|---|---|
Grant McAloon | Leo Burnett | Executive Creative Director |
Vince Lagana | Leo Burnett | Executive Creative Director |
Grant McAloon | Leo Burnett | Executive Creative Director |
Ian Broekhuizen | Leo Burnett | Creative Director |
Malcolm Caldwell | Leo Burnett | Creative Director |
Chris Crawford | Leo Burnett | Senior Art Director |
Damon Porter | Leo Burnett | Senior Copywriter |
Brad Grey | Leo Burnett | Senior Creative |
Rachel Devine | Leo Burnett | Senior Broadcast Producer |
James Walker-Smith | Leo Burnett | Group Business Director |
Jessica Rix | Leo Burnett | Business Director |
Trishika Ramrakha | Leo Burnett | Business Manager |
Graham Alvarez | Leo Burnett | Planning Director |
Mitchell Incoll | Leo Burnett | Strategy Director |
Liz Hunt | Leo Burnett | Publicity Director |
Sarah Rhodes | Leo Burnett | Senior PR Manager |
Natalie Smith | Leo Burnett | Content Director |
James Healey | Leo Burnett | Social Executive |
Justine Dooner | Leo Burnett | Integrated Producer |
Adam Ballesty | Diageo Austalia | Marketing & Innovation Director |
Johnathon Morgan | Diageo Austalia | Marketing Manager Scotch & International Brands |
Melissa Maidment | Diageo Austalia | Senior Brand Management |
Thomas Grace | Diageo Austalia | Digital & Planning Manager |
Lauren Small | Spark Foundry | General Manager |
Fiona Clark | Spark Foundry | Connections Account Director |
In this Johnnie Walker commercial, we follow a software engineer student as he takes the bold step to give up his studies to follow his passion as an artist. After he and his art are rejected by several galleries, his perseverance leads him to meet a fashion designer. By being open to a new path, he ultimately tastes success in the world of fashion, which culminates in a fashion show where his art is the main design on a series of dresses. Proving that the most important step on your journey isn’t your last, it’s your next.