DO YOU KNOW HOW TO MAKE MATCHA?

TitleDO YOU KNOW HOW TO MAKE MATCHA?
BrandSIMPLESHOW FOUNDATION
Product / ServiceEXPLAINER VIDEO
CategoryB13. Not-for-profit / Charity / Government
EntrantSIMPLESHOW JAPAN Tokyo, JAPAN
Idea Creation SIMPLESHOW JAPAN Tokyo, JAPAN
PR SIMPLESHOW JAPAN Tokyo, JAPAN
Production SIMPLESHOW JAPAN Tokyo, JAPAN

Credits

Name Company Position
Tetsu Yoshida simpleshow Japan President
Ken Kouzai simpleshow Japan Copywriter
Ken Kouzai simpleshow Japan Public Relations
Astrid Kirk simpleshow Japan Project Manager
Toshiya Nara simpleshow Japan Producer
Ryo Kawasaki simpleshow Japan Storyboard Artist
Naoya Ohtsuka simpleshow Japan Editor
Madoro Ishii simpleshow Japan Tea Ceremony Props
Daisuke Sato simpleshow Japan Sound Design Manager
Sosho Kobori (none) Cameo appearance
Tadahiro Konoe aka Hiro-san (none) Cameo Appearance

Brief Explanation

Emma is tasting Matcha for the first time and wonders: what exacatly is Matcha? Matcha-expert Hiro explains that Matcha is a traditional Japanese tea, where the leaves are processed in a different way than in the West and ground into a fine powder. He also explains that Matcha is used in the Japanese tea ceremony or “Sado”. Sosho Kobori is a master of Japenese tea ceremony and happy to show how the ceremony is done. Emma is impressed and can't wait to try doing a tea ceremony for her family as well. Now Emma feels ready to try making Matcha herself! The accuracy of the information is warranted by the Japan Tea Central Public Interest Incorporated Association and the Japan Tea Export Promotion Council (JTEC).

Links

Video URL