Title | STOP DV |
Brand | FUKUOKA |
Product / Service | POSTER |
Category | B04. Posters |
Entrant | JR KYUSHU AGENCY CO., Fukuoka, JAPAN |
Idea Creation | SYNCHRO Fukuoka, JAPAN |
Production | SYNCHRO Fukuoka, JAPAN |
Name | Company | Position |
---|---|---|
takashi nagamatsu | SYNCHRO | Art Director |
yasushi yamashita | JR Kyushu Agency Co., Ltd. | Creative director |
A poster with a simple illustration symbolizing situations in which love turns into violence. The person on the poster has been rendered with an expressionless face and could be anyone: a man, woman or child. The red cheeks in the upper illustration express “love”. When “love” distorts a little, the flushed cheeks change into bruised cheeks, as shown in the lower illustration. This indicates “violence”. (In Japan, we use the expression “cheeks turn red” to indicate love.)
The person on the poster has been rendered with an expressionless face and could be anyone: a man, woman or child.
It was spread at Twitter by approximately 200,000 people