Brief Explanation

We open with David Beckham as he rolls out of bed. He laces his trainers even before the sun rises. It’s a scene that’s familiar to anyone on their journey to a healthier life – will I go for that run or cave into the temptation of hitting snooze? Even David Beckham asks himself the same question. But he chooses to sweat it out. Along the way, we meet people on the same journey. We ask ourselves, why? When the challenges of healthy living are so real, what motivates these people to keep going? Then we see a woman swimming laps reveal she’s pregnant. A male cyclist tucking a belly of his own under his Lycra. David Beckham running home to his adoring daughter. That’s their why. Their motivation for living a healthier life. We all have one. What’s yours?