Title | SINGAPORE AIRLINES MAKING EVERY JOURNEY PERSONAL |
Brand | SINGAPORE AIRLINES |
Product / Service | AIRLINES |
Category | A07. Use of Original Music |
Entrant | SONG ZU SINGAPORE Singapore, SINGAPORE |
Idea Creation | TBWA\SINGAPORE, SINGAPORE |
Production | SONG ZU SINGAPORE Singapore, SINGAPORE |
Production 2 | SIX TOES Singapore, SINGAPORE |
Production 3 | APPLEBOX ASIA Singapore, SINGAPORE |
Name | Company | Position |
---|---|---|
Adrian Sergovich | Song zu Sydney | Composer |
Ramesh Sathiah | Song zu Sydney | Creative Director |
Gerard Fitzgerald | Song Zu Singapore | Creative Director |
Damian Waddell | Song Zu Singapore | Head of Sound Design |
Ian Lew | Song Zu Singapore | Executive Producer |
Gary Steele | TBWA Singapore | Executive Creative Director |
Hagan de Villiers | TBWA Singapore | Executive Creative Director |
Perry Essig | TBWA Singapore | Creative Director |
Jennie Morris | TBWA Singapore | Creative Director |
Claudia Riberio | TBWA Singapore | Copywrtier |
Chong Weicong | TBWA Singapore | Art Director |
Dawn Lee | TBWA Singapore | Group Head, Brand Team Management |
Nastasha Gotangco | TBWA Singapore | Brand Director |
Wong Yanting | TBWA Singapore | Planner |
Becky Loh | TBWA Singapore | Project Manager |
Haydn Evans | Sixtoes TV | Executive Producer |
Sariyanti Sannie | Sixtoes TV | Executive Producer |
John S Park | Applebox Asia | Director |
Werner Maritz | Applebox Asia | Director of Photography |
Khoo Peng Tein | Applebox Asia | Executive Producers |
Dane Neo | Applebox Asia | Executive Producer |
Josephine Ong | Applebox Asia | Executive Producer |
“Making Every Journey Personal” is all about the unique, individual experiences created for Singapore Airlines passengers. The film is a visual analogy of how these experiences might feel. The film takes the viewer on a journey through the four distinct environments – magical forest, energetic trading floor, opulent concert hall and majestic cliff top – and, finally, inside the aircraft cabin.