(For this Xenon radio spot, we hijacked media placements before another brand’s radio commercial to demonstrate the benefit of Xenon Headlights.)
ANNOUNCER: With Xenon High Intensity Long Range Headlights, you’ll always know what’s coming down the road. It might be a bus, it might be a pothole, or it might even be a strange, sweaty woman with the urge to share personal details about herself, convincing us to join a program that builds confidence, so that we too might someday bravely blurt out intimate details about our lives to others.
(an ad for another brand about a woman building up confidence, John Robert Powers, plays)
ANNOUNCER: See, it pays to know what’s coming. Xenon High Intensity Long Range Headlights.