| Title | SEAL |
| Brand | SIMILAR CO., LTD. |
| Product / Service | EMINENT AIR |
| Category | A12. Corporate Image & Sponsorship |
| Entrant | PRAKIT ADVERTISING Bangkok, THAILAND |
| Idea Creation | PRAKIT ADVERTISING Bangkok, THAILAND |
| Production | MONG RAMA Bangkok, THAILAND |
| Production 2 | JINGLE-BELL Bangkok, THAILAND |
| Production 3 | SO GOOD HOUSE CO., LTD. BANGKOK, THAILAND |
| Additional Company | SIMILAR CO., LTD. BANGKOK, THAILAND |
| Name | Company | Position |
|---|---|---|
| Warawut Kaennakham | Prakit Advertising Limited | Executive Creative Director |
| Kittiphan Palmoke | Prakit Advertising Limited | Executive Creative Director |
| Pirapat Limsawasdiphol | Prakit Advertising Limited | Creative Director |
| Vichada Udomyartsamer | Prakit Advertising Limited | Copywriter |
| Boontharika Pongkunsub | Prakit Advertising Limited | Art Director |
| Jirapong Somboonsup | Prakit Advertising Limited | Art Director |
| Piyalak Piyaworakhun | Prakit Advertising Limited | Agency Producer |
| Parichart Kittitheerapornchai | Prakit Advertising Limited | Strategic Planner |
| Apirak Apisarnthanarak | Prakit Advertising Limited | Strategic Planning Director |
| Dolruedee Mongkorn | Prakit Advertising Limited | Senior Account Director |
| Pattarapong Woottisan | Prakit Advertising Limited | Associated Account Director |
| Unnop Chanpaibool | Mong Rama | Director |
| Mai Narathip | Mong Rama | Editor |
| Sumanat Seetang | Mong Rama | Assistant Director |
| Phanthitha Choojitngamwong | Mong Rama | Producer |
| Methita Meelue | Mong Rama | Production Manager |
A seal, (who is a mascot that represents the coolness of the product), checks on a family that uses Eminent Air. He notices that the coolness generates not only happy comfort, but also family warmth and bonding as well. He reports the result to his supervisor, making him proud that his vision to focus on giving coolness brings such happiness to humans.