TALENT NEVER DIES

TitleTALENT NEVER DIES
BrandTENCENT GAMES
Product / ServiceCALL OF DUTY ONLINE
CategoryB06. Travel, Leisure, Retail, Restaurants & Fast Food Chains
EntrantW Shanghai, CHINA
Idea Creation W Shanghai, CHINA
Production MILI FILMS Shanghai, CHINA

Credits

Name Company Position
3water Li W Founder
Jack Zhang W Strategist & Account Director
Huijun Pan & Xingzhe Yan W Art Director
Limin Wang Individual Director
Vincent, Ken & Rebecca Mili Film Producer

Brief Explanation

Han Han, as the national idol in China for one generation, is highly controversial for his multiple yet unconventional talents. In our film, he played three roles- a student, a car-racer and a director which symbolizes his successful transformation in life, a right interpretation on #Talent never dies#. And this “Great Escape” Film of Chinese Realism became a classic and subverted the general cognition of the public towards online game advertisement and towards market.