| Title | COLOR, FLAVOR, TASTE |
| Brand | APPLE |
| Product / Service | BRAND |
| Category | A12. Corporate Image & Sponsorship |
| Entrant | TBWA\MEDIA ARTS LAB Shanghai, CHINA |
| Idea Creation | TBWA\MEDIA ARTS LAB Shanghai, CHINA |
| Media Placement | OMD Shanghai, CHINA |
| Name | Company | Position |
|---|---|---|
| Erica Hoholick | TBWA\Media Arts Lab Los Angeles | President |
| Brent Anderson | TBWA\Media Arts Lab Los Angeles | Chief Creative Officer |
| Duncan Milner | TBWA\Media Arts Lab Los Angeles | Chief Creative Officer |
| Lisi Davis | TBWA\Media Arts Lab Shanghai | Managing Director |
| Stephen Kong | TBWA\Media Arts Lab Shanghai | Creative Director |
| Rachel Macbeth | TBWA\Media Arts Lab London | Director of Planning |
| Joseph Lau | TBWA\Media Arts Lab Shanghai | Associate Creative Director |
| Hao Dong | TBWA\Media Arts Lab Shanghai | Associate Creative Director |
| Mesu Lu | TBWA\Media Arts Lab Shanghai | Senior Art Director |
| Jove Cheung | TBWA\Media Arts Lab Shanghai | Senior Copywriter |
| Jimmy Chen | TBWA\Media Arts Lab Shanghai | Copywriter |
| Mingyue Zhang | TBWA\Media Arts Lab Shanghai | Junior Copywriter |
| Rhea Luo | TBWA\Media Arts Lab Shanghai | Senior Planner |
| Michael Chien | TBWA\Media Arts Lab Shanghai | Associate Planning Director |
| Yasmine Li | TBWA\Media Arts Lab Shanghai | Group Account Director |
| Ken Nakamura | TBWA\Media Arts Lab Shanghai | Account Director |
| Wendy Leung | n/a | Senior Producer |
| Lesley Tse | n/a | Producer |
| Tak Yin Kwong | TBWA\Media Arts Lab Shanghai | Assistant Broadcast Producer |
| Ralf Schmerberg | n/a | Film Director |
| Frank Griebe | n/a | Director of Photography |
| Dijana Bosnjak “Zana" | n/a | Production Designer |
| Fabrizio Rosetti | n/a | Editor |
| BoBo Zhao | n/a | Editor |
| Rudolf Moser | n/a | Music Composer |
A grandma making buns inspired by iMessage stickers.