| Title | ATTACH & WATCH |
| Brand | LG ELECTRONICS |
| Product / Service | TV / ELECTRONICS |
| Category | A04. Durable Consumer Goods |
| Entrant | HS AD Seoul, SOUTH KOREA |
| Idea Creation | HS AD Seoul, SOUTH KOREA |
| Name | Company | Position |
|---|---|---|
| DAE WON KIM | HSAD | Creative Director |
| CHI YOUNG KIM | HSAD | CopyWritter |
| JUN HYUCK SONG | HSAD | ART DIRECTOR |
| DAE YEOL OH | HSAD | ART DIRECTOR |
LG OLED is the world's most thin TV. A couple is dancing around the house with a very thin and light screen-which turns out to be the OLED TV. The couple attaches the TV to various places such as the walls or glasses, and passes it through long and slim holes. It portrays the OLED TV a masterpiece loaded with cutting edge technology.