Spikes Asia 2023

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Title Brand Product / Service	Entrant Company	Location	Award
B07 Use of Technology
ROADS THAT HONK HPCL HP LUBRICANTS	HINDUSTAN PETROLEUM CORPORATION LTD Mumbai	INDIA
MEET GRAHAM TRANSPORT ACCIDENT COMMISSION VICTORIA TRANSPORT ACCIDENT COMMISSION VICTORIA	CLEMENGER BBDO MELBOURNE	AUSTRALIA	Silver
MOODLOCK NESTLE NESTLE	OGILVY BEIJING	CHINA
VRECRUITMENT DEFENCE FORCE RECRUITING THE AUSTRALIAN DEFENCE FORCE	HAVAS AUSTRALIA Sydney	AUSTRALIA
HEARING RESCUE THAI HEALTH PROMOTION FOUNDATION AND DEAF ASSOCIATION OF BANGKOK THAI HEALTH’S WELLBEING PROJECT	BBDO BANGKOK	THAILAND
BEYOND DUAL SCREEN INFINITI QX30	CHEIL WORLDWIDE Beijing	CHINA
C01 Use of Digital Platforms
ALERT AD VICTORIAN GOVERNMENT FIRE READY VICTORIA	BWM DENTSU Melbourne	AUSTRALIA	Bronze
THE EMAIL LURE SUPER RETAIL GROUP BOATING CAMPING FISHING	CLEMENGER BBDO BRISBANE	AUSTRALIA
GEEKS GO FOR #CC9900 GENERAL ELECTRICS TECHNOLOGY	CLEMENGER BBDO SYDNEY	AUSTRALIA	Short List
GOOODBYE, GOOD BUY MUDAH.MY MUDAH.MY - ONLINE MARKETPLACE	ISOBAR Kuala Lumpur	MALAYSIA
UNIQLO TRAVEL PLANNER FAST RETAILING PHILIPPINES INC. UNIQLO	DENTSU JAYME SYFU Makati City	THE PHILIPPINES
MERCEDES-BENZ INSTADRIVE MERCEDES-BENZ MALAYSIA C-CLASS	BBDO MALAYSIA Kuala Lumpur	MALAYSIA
SEARCH FOR 3.11 YAHOO! JAPAN SEARCH FOR 3.11	DENTSU INC. Tokyo	JAPAN
THE RESPONSIVE LOOKBOOK DIESEL JOGGJEANS	FRED & FARID SHANGHAI	CHINA	Bronze
THE FORGETTING TAB COC COC - INTERNET BROWSER AND SEARCH ENGINE COMPANY COC COC - THE FORGETTING TAB	ISOBAR VIETNAM Ho Chi Minh City	VIETNAM
TATA CAPITAL SALAAM LOANS TATA CAPITAL TATA CAPITAL LOANS	TATA CAPITAL Mumbai	INDIA
THE UNEXPECTED HOMELESS THE SALVATION ARMY DONATION DRIVE	TBWA\AUCKLAND	NEW ZEALAND
#THINGSDONTJUDGE (INTEGRATED) EBAY INDIA E-COMMERCE	BBDO INDIA Mumbai	INDIA
ELECTION IN THE DARK YAHOO JAPAN CORPORATION WEBSERVICE	DENTSU INC. Tokyo	JAPAN
FAKEBLOK NATIONAL UNION OF JOURNALISTS OF THE PHILIPPINES FAKEBLOK	BBDO GUERRERO Makati City	THE PHILIPPINES
C02 Use of Mobile
"BULLET TRAIN" CONNECTED MUSIC VIDEO LINE CORPORATION CHOTOKKYU ”BULLET TRAIN”	I&S BBDO Tokyo	JAPAN
AIR POLLUTION DISCOUNT SHANGHAI KOBAYASHI DAILY CHEMICALS CO.,LTD. HADAGOKOCHI	BEIJING DENTSU ADVERTISING CO., LTD	CHINA
AAMI SMARTPLATES SUNCORP AAMI INSURANCE	OGILVY AUSTRALIA Melbourne	AUSTRALIA	Silver
REACH CR-V ANYWHERE HONDA ALL-NEW HONDA CR-V 2017	RABBIT'S TALE Bangkok	THAILAND
GLICODE EZAKI GLICO CO., LTD. CORPORATE	DENTSU INC. Tokyo	JAPAN	Short List
KELLY MONTHLY RESCUE KASIKORN BANK KBANK LIVE	DENTSU (THAILAND) Bangkok	THAILAND
MERCEDES-BENZ INSTADRIVE MERCEDES-BENZ MALAYSIA C-CLASS	BBDO MALAYSIA Kuala Lumpur	MALAYSIA
CYBERBULLYING VACCINE KOREA ASSOCIATION OF SCHOOL VIOLENCE VICTIMS FAMILIES APPLICATION	INNOCEAN WORLDWIDE Seoul	SOUTH KOREA
LIVE FOREVER HP SINGAPORE HP SPROCKET	GOODSTUPH Singapore	SINGAPORE
THE ALDI FASHION SHOW ALDI INTERNATIONAL GROCERY RETAILER	OGILVY & MATHER SHANGHAI	CHINA
POCKET PATROL SAMSUNG SAMSUNG POCKET PATROL	LEO BURNETT SYDNEY	AUSTRALIA	Short List
1001 NIGHTS-2 TAOBAO(CHINA) SOFTWARE CO., LTD. TAOBAO	TAOBAO.COM Hangzhou	CHINA
KIBO SCIENCE 360 - A SPACE EXPERIMENT WITH GOOGLE GOOGLE JAPAN G.K. GOOGLE	DENTSU TEC Tokyo	JAPAN
CLOSE YOUR EYES JINS JINS SCREEN	HAKUHODO MAGNET Tokyo	JAPAN
FISHERMAN CALL FISHERMAN JAPAN FISHERMAN CALL	PYRAMID FILM QUADRA Tokyo	JAPAN
GO FOREST YUHAN KIMBERLY KEEP KOREA GREEN CAMPAIGN	SK PLANET Seoul	SOUTH KOREA
MY GAOKAO PASS MCDONALD’S (CHINA) CRISPY CHICKEN MCMUFFIN	PROXIMITY CHINA Shanghai	CHINA
FEBREZE TAXI P&G FEBREZE FOR CAR	PARAGON Tokyo	JAPAN
YASMIN'S SEX-ED REVOLUTION BAYER YASMIN	PHD Shanghai	CHINA
ALTO 800- YOUR FIRST CAR ON THE MAP. MARUTI SUZUKI INDIA LIMITED ALTO - 800	ISOBAR Gurgaon	INDIA
C03 Use of Social Platforms
THE MCMUSICVIDEO MCDONALD'S TAIWAN PART-TIME JOB RECRUITMENT	LEO BURNETT TAIWAN Taipei	CHINESE TAIPEI
TRAVEL WITH PARENTS CHINA AIRLINES BRANDING	LEO BURNETT TAIWAN Taipei	CHINESE TAIPEI
YOU'VE GOTTA HAVE A TEAM FOOTBALL FEDERATION AUSTRALIA FOOTBALL FEDERATION AUSTRALIA / HYUNDAI A-LEAGUE	BMF ADVERTISING Sydney	AUSTRALIA	Short List
PINTRASH CLEANACTION RIVER CLEANING ACTIVATION	HAKUHODO INDONESIA Jakarta	INDONESIA
PREMMIE PROUD BABYLOVE NAPPIES	BWM DENTSU Sydney	AUSTRALIA
I WANT TO CONFESS WHITE FORMULA COSMETICS	DENTSU ONE Taipei City	CHINESE TAIPEI
JALAN-JALAN SINGAPORE CONTACT SG SOCIAL MEDIA	IPG MEDIABRANDS Singapore	SINGAPORE
SNAPLICATIONS MCDONALD'S AUSTRALIA HR / EMPLOYMENT	VML Sydney	AUSTRALIA
"WEIDER IN JELLY" FOR YOUR ALMA MATER MORINAGA & CO., LTD. WEIDER IN JELLY	DENTSU INC. Tokyo	JAPAN
SHACKLETON'S RETURN HYUNDAI MOTOR HYUNDAI MOTOR BRAND CAMPAIGN	INNOCEAN WORLDWIDE Seoul	SOUTH KOREA	Bronze

B07 Use of Technology
ROADS THAT HONK
HPCL / HP LUBRICANTS

HINDUSTAN PETROLEUM CORPORATION LTD Mumbai

INDIA
MEET GRAHAM
TRANSPORT ACCIDENT COMMISSION VICTORIA / TRANSPORT ACCIDENT COMMISSION VICTORIA

CLEMENGER BBDO MELBOURNE

AUSTRALIA

Silver
MOODLOCK
NESTLE / NESTLE

OGILVY BEIJING

CHINA
VRECRUITMENT
DEFENCE FORCE RECRUITING / THE AUSTRALIAN DEFENCE FORCE

HAVAS AUSTRALIA Sydney

AUSTRALIA
HEARING RESCUE
THAI HEALTH PROMOTION FOUNDATION AND DEAF ASSOCIATION OF BANGKOK / THAI HEALTH’S WELLBEING PROJECT

BBDO BANGKOK

THAILAND
BEYOND DUAL SCREEN
INFINITI / QX30

CHEIL WORLDWIDE Beijing

CHINA