Spikes Asia 2023

Title Brand Product / Service	Entrant Company	Location	Award
C03 Use of Social Platforms
OLA - DRUNK TWEETS OLA CABS OLA CABS	HAPPY mcgarrybowen Bangalore	INDIA
LIVE FOREVER HP SINGAPORE HP SPROCKET	GOODSTUPH Singapore	SINGAPORE
CORRECTING HISTORY THE CAMPAIGN AGAINST THE RETURN OF THE MARCOSES TO MALACANANG OR CARMMA THE CAMPAIGN AGAINST THE RETURN OF THE MARCOSES TO MALACANANG OR CARMMA	TBWA\SANTIAGO MANGADA PUNO Makati City	THE PHILIPPINES	Bronze
ANZ #HOLDTIGHT ANZ ANZ BANK	TBWA\MELBOURNE	AUSTRALIA
SCHOOL FOR JUSTICE FREE A GIRL MOVEMENT INDIA A SCHOOL AND EDUCATION PROGRAMME	FLEISHMANHILLARD INDIA Mumbai	INDIA	Bronze
PAY WITH VISA VISA VISA DEBIT CARDS	BBDO VIETNAM Ho Chi Minh City	VIETNAM
YASMIN'S SEX-ED REVOLUTION BAYER YASMIN	PHD Shanghai	CHINA
#LSBFGOFURTHER LONDON SCHOOL OF BUSINESS & FINANCE (LSBF) IN SINGAPORE EDUCATION	LONDON SCHOOL OF BUSINESS & FINANCE (LSBF) Singapore	SINGAPORE
DEAD WHALE GREENPEACE PHILIPPINES DEAD WHALE	DENTSU JAYME SYFU Makati City	THE PHILIPPINES
C04 Real-time Response
CGI NEWSCASTER NTT DOCOMO D MAGAZINE	HAKUHODO INC. Tokyo	JAPAN
C05 Co-Creation & User Generated Content
#HUNGEREPLY MARS JAPAN SNICKERS	I&S BBDO Tokyo	JAPAN
YOU'VE GOTTA HAVE A TEAM FOOTBALL FEDERATION AUSTRALIA FOOTBALL FEDERATION AUSTRALIA / HYUNDAI A-LEAGUE	BMF ADVERTISING Sydney	AUSTRALIA	Short List
THE 7-ELEVEN DJ MIXER DONATION BOX 7-ELEVEN CHAIN STORE	ARTGITAL INTERACTIVE SOLUTIONS Taipei	CHINESE TAIPEI
THE THREE FINGERS ADIDAS 2016 OLYMPICS	TBWA\SHANGHAI	CHINA
PREMMIE PROUD BABYLOVE NAPPIES	BWM DENTSU Sydney	AUSTRALIA
SNAPLICATIONS MCDONALD'S AUSTRALIA HR / EMPLOYMENT	VML Sydney	AUSTRALIA	Bronze
WALL FOR ONE MERIAL JAPAN SAVE PET PROJECT	BEACON/LEO BURNETT Tokyo	JAPAN
STING "REMAKE THE BOXER" PEPSICO STING ENERGY DRINK	BBDO PAKISTAN Lahore	PAKISTAN
CO-CREATE OUR AI GIRL BANDAI NAMCO ENTERTAINMENT INC. SWORD ART ONLINE: HOLLOW REALIZATION	DENTSU INC. Tokyo	JAPAN
TRY! NOODLE CRADLE KAGAWA PREFECTURE IMMIGRATION PROMOTION	DENTSU INC. Tokyo	JAPAN
D01 Use of Data
IMMORTAL ADOPTION THAI DOG HOUSE THAI DOG HOUSE	BBDO BANGKOK	THAILAND
THE IMMUNITY CHARM MINISTRY OF PUBLIC HEALTH, AFGHANISTAN ANALOGUE WEARABLE	McCANN INDIA Mumbai	INDIA
AIR POLLUTION DISCOUNT SHANGHAI KOBAYASHI DAILY CHEMICALS CO.,LTD. HADAGOKOCHI	BEIJING DENTSU ADVERTISING CO., LTD	CHINA
GREEN LIGHT RUN ADIDAS JAPAN PUREBOOST	TBWA\HAKUHODO Tokyo	JAPAN	Short List
AAMI SMARTPLATES SUNCORP AAMI INSURANCE	OGILVY AUSTRALIA Melbourne	AUSTRALIA	Silver
ALERT AD VICTORIAN GOVERNMENT FIRE READY VICTORIA	BWM DENTSU Melbourne	AUSTRALIA	Bronze
CAPACITY BASED MCDELIVERY MCDONALD'S MCDONALD'S PRODUCTS - ALL OF THEM	OMD SINGAPORE	SINGAPORE
FACE TARGETING AD MICROSOFT FACE API	HAKUHODO INC. Tokyo	JAPAN
MY SOLE STORY NIKE RUNNING	AKQA Shanghai	CHINA
YEAR WITH UBER 2016 UBER UBER	R/GA SINGAPORE	SINGAPORE
ALTO 800 - YOUR FIRST CAR ON THE MAP. MARUTI SUZUKI INDIA LIMITED ALTO - 800	ISOBAR Gurgaon	INDIA
E01 Acquisitions
CHILD REPLACEMENT PROGRAMME PEDIGREE DOG ADOPTION	COLENSO BBDO Auckland	NEW ZEALAND	Silver
STAY TRUE TO YOUR BLEND PERNOD RICHARD BALLANTINE'S	GEOMETRY GLOBAL Hong Kong	HONG KONG
SWEET CHANGE PAYTM PAYTM WALLET	McCANN INDIA Mumbai	INDIA
SAVE OUR SCALPS / HEADGEAR-COVER PLAN UNILEVER CLEAR SHAMPOO	ADK Tokyo	JAPAN
SHOP OFF THE BEATEN PATH PAYPAL CHRISTMAS SHOPPING	ISOBAR ASIA PACIFIC Sydney	AUSTRALIA
THE BILLION POINT GIVEAWAY VELOCITY FREQUENT FLYER VELOCITY FREQUENT FLYER POINTS	CHE PROXIMITY Sydney	AUSTRALIA	Silver
E02 Retention
THE IMMUNITY CHARM MINISTRY OF PUBLIC HEALTH, AFGHANISTAN ANALOGUE WEARABLE	McCANN INDIA Mumbai	INDIA	Short List
HEAT TECH WINDOW UNIQLO HEAT TECH	CHEIL WORLDWIDE Seoul	SOUTH KOREA
HEART TO HEART: ALL FOR THE FIRST HELLO BAYER HEALTHCARE ELEVIT	J. WALTER THOMPSON Shanghai	CHINA
GIRLS BREAK UP ICE CREAM NEON NEONTV.CO.NZ	DDB GROUP NEW ZEALAND Auckland	NEW ZEALAND
SAVE OUR SCALPS / HEADGEAR-COVER PLAN UNILEVER CLEAR SHAMPOO	ADK Tokyo	JAPAN
THE BILLION POINT GIVEAWAY VELOCITY FREQUENT FLYER VELOCITY FREQUENT FLYER POINTS	CHE PROXIMITY Sydney	AUSTRALIA	Silver
E03 Launch / Re-launch
BREAK-UP INSURANCE GOODROOM.INC BREAK-UP INSURANCE	DENTSU INC. Tokyo	JAPAN
ADIDAS ODDS ADIDAS ADIDAS SHOE	TAPROOT DENTSU Mumbai	INDIA	Gold Spike
GIVE REGISTRY MYER NA	CLEMENGER BBDO MELBOURNE	AUSTRALIA
UNTIL WE ALL BELONG AIRBNB AIRBNB	CLEMENGER BBDO MELBOURNE	AUSTRALIA
ALL-STAR RESTAURANT VOLVO CAR JAPAN LIMITED XC90 EXCELLENCE	DENTSU INC. Tokyo	JAPAN
F01 Copywriting
ADIDAS ODDS ADIDAS ADIDAS SHOE	TAPROOT DENTSU Mumbai	INDIA
ADIDAS TALE OF TWO ADIDAS ADIDAS SHOE	TAPROOT DENTSU Mumbai	INDIA	Bronze

C03 Use of Social Platforms
OLA - DRUNK TWEETS
OLA CABS / OLA CABS

HAPPY mcgarrybowen Bangalore

INDIA
LIVE FOREVER
HP SINGAPORE / HP SPROCKET

GOODSTUPH Singapore

SINGAPORE
CORRECTING HISTORY
THE CAMPAIGN AGAINST THE RETURN OF THE MARCOSES TO MALACANANG OR CARMMA / THE CAMPAIGN AGAINST THE RETURN OF THE MARCOSES TO MALACANANG OR CARMMA

TBWA\SANTIAGO MANGADA PUNO Makati City

THE PHILIPPINES

Bronze
ANZ #HOLDTIGHT
ANZ / ANZ BANK

TBWA\MELBOURNE

AUSTRALIA
SCHOOL FOR JUSTICE
FREE A GIRL MOVEMENT INDIA / A SCHOOL AND EDUCATION PROGRAMME

FLEISHMANHILLARD INDIA Mumbai

INDIA

Bronze
PAY WITH VISA
VISA / VISA DEBIT CARDS

BBDO VIETNAM Ho Chi Minh City

VIETNAM
YASMIN'S SEX-ED REVOLUTION
BAYER / YASMIN

PHD Shanghai

CHINA
#LSBFGOFURTHER
LONDON SCHOOL OF BUSINESS & FINANCE (LSBF) IN SINGAPORE / EDUCATION

LONDON SCHOOL OF BUSINESS & FINANCE (LSBF) Singapore

SINGAPORE
DEAD WHALE
GREENPEACE PHILIPPINES / DEAD WHALE

DENTSU JAYME SYFU Makati City

THE PHILIPPINES

C04 Real-time Response
CGI NEWSCASTER
NTT DOCOMO / D MAGAZINE

HAKUHODO INC. Tokyo

JAPAN