Title | SUNTORY GREEN+ |
Brand | SUNTORY HOLDINGS LIMITED |
Product / Service | SUNTORY GREEN+ |
Category | B01. User Experience Design (UX) |
Entrant | YOMIKO ADVERTISING Tokyo, JAPAN |
Idea Creation | YOMIKO ADVERTISING Tokyo, JAPAN |
Production | TENTEN LIMITED Tokyo, JAPAN |
Production 2 | HAKUHODO I-STUDIO Tokyo, JAPAN |
Production 3 | TAIYO KIKAKU Tokyo, JAPAN |
Production 4 | YOMIKO ADVERTISING Tokyo, JAPAN |
Additional Company | TOPPAN PRINTING Tokyo, JAPAN |
Name | Company | Position |
---|---|---|
Daiki Takahashi | Suntory Holdings Limited | Product Manager |
Takuya Noguchi | Yomiko Advertising Inc. | Creative Director |
Masanao Hisatake | Yomiko Advertising Inc. | Copywriter |
Gaku Ishine | MEGA | Designer |
Rina Kashiwazaki | MEGA | Designer |
Noriko Matsuda | MEGA | Designer |
Douglas Schafer | TenTen Limited | App Producer |
Yoichi Motoki | TenTen Limited | App Producer |
Alexander I. Kovács | TenTen Limited | App Developer |
Giles Payne | TenTen Limited | App Developer |
Anthony Weiss | TenTen Limited | App Developer |
Katsuaki Kiryu | YOMIKO Advertising Inc. | Service Producer |
Hidetaka Amikura | YOMIKO CROSSCOM INC. | Service Producer |
Fusanori Kuraku | HAKUHODO i-studio Inc | Service Producer |
Miu Hashimoto | HAKUHODO i-studio Inc | Service Producer |
Takuya Odagiri | TOPPAN PRINTING CO., LTD. | Service Producer |
Yasuo Hiura | YOMIKO Advertising Inc. | Marketing Planner |
Ryosuke Furukawa | YOMIKO Advertising Inc. | Marketing Planner |
Shinobu Hata | TAIYO KIKAKU co.,ltd | Film Prroducer |
Mariko Tsutsumi | TAIYO KIKAKU co.,ltd | Film Prroducer |
Chiaki Ueta | TAIYO KIKAKU co.,ltd | Produciton Manager |
Eiji Tanigawa | TAIYO KIKAKU co.,ltd | Filim Director |
Suntory’s idea uses vending machines to bring office workers “bottle by bottle, step by step closer” closer to a healthier lifestyle with a new service app called “GREEN PLUS”! “Earn points with every purchase and every step, and exchange them for FOSHU drinks”- this is the point service that supports a healthier life. Within the simple framework of the handy smartphone and the office vending machine,“beacon technology”is integrated to realize the design of an “easy-to-use”, “enjoyable” and “rewarding” service that can be continuously used by any urban office worker.
Launched in August 2016, the service availability broke the 1,000 vending machine mark in about half a year. Currently the service network is expanding with the goal of providing its advantages to companies nationwide. The deployment of the service is starting with companies that would like to improve the health of their employees and office workplaces that are worried about employee health, but in the future, Suntory aims at making this service available from all their vending machines in offices throughout Japan. Through this project, Suntory hopes to make even a small contribution to bettering the overall health of Japanese office workers.