LAZADA - BLASTOFF

Silver Spike
TitleLAZADA - BLASTOFF
ClientLAZADA GROUP
Product / ServiceE-CART SERVICES
CategoryA01. Direction
EntrantDIRECTORS THINK TANK Petaling Jaya, MALAYSIA
Idea Creation LEO BURNETT Kuala Lumpur, MALAYSIA
Production DIRECTORS THINK TANK Petaling Jaya, MALAYSIA

Brief Explanation

This is a story about childhood dreams, and about how the right gift can make a child’s dream come true. A young boy dreams of going to space. He fantasises about building a rocket, being an astronaut, and even tries to experience zero G in a swimming pool. He has a little homemade cardboard rocket that he tries to “blast off” into space with. And throughout the film we see his dream slowly die as reality begins to set in. But in the end, his father, through the purchase of a simple planetarium projector keeps his son’s dream alive, and in a way, helps him live it. It is a story about how we houldn’t give up on our childhood dreams. Because our dreams define us, and they are what make us great.

Credits

Name Company Position
Andrew Low Leo Burnett Malaysia Executive Creative Director
Andrew Leong Leo Burnett Malaysia Managing Partner
Abby Tai Leo Burnett Malaysia Senior Art Director
Wong Jing Wei Leo Burnett Malaysia Senior Copywriter
Roseniyati Abdullah Leo Burnett Malaysia Agency Producer
April Toh Leo Burnett Malaysia Senior Account Director
Rajay Singh Directors Think Tank Sdn. Bhd Film Director
Heng Tek Nam Directors Think Tank Sdn. Bhd Executive producer
Heng De Shen Directors Think Tank Sdn. Bhd Line Producer
Lee Wing Lok DOP
ASAP Production ASAP Production Hong Kong Prod. Support
Carson Ng ASAP Production Support Producer
Thomas Yuen ASAP Production Support Production Manager
Cheung Wing Chuen ASAP Production Support Production Manager
Affandi Jamaludin Mirage Post Sdn. Bhd Editor
VHQ KL VHQ KL Post Production
Fuse Adventures in Audio Malaysia Fuse Adventures in Audio Malaysia Audio House