STICKING TOGETHER, NO MATTER WHAT

Short List
TitleSTICKING TOGETHER, NO MATTER WHAT
BrandTSURUYA CO., LTD.
Product / ServiceROOF TILES
CategoryA05. Cinematography
EntrantADK Tokyo, JAPAN
Idea Creation ADK Tokyo, JAPAN
Media Placement ADK Tokyo, JAPAN
Production SPOON Tokyo, JAPAN

Credits

Name Company Position
Haruhisa MORIKAWA ADK TUBE Creative Director / Copywriter
Masumi NISHIBORI THE DIRECTORS FARM Art Director / Editor
Daisuke SHIBATA THE DIRECTORS GUILD Director
Shingo IKEURA Freelance Cinematographer
Hiroyuki OHTA Freelance Gaffer
Takeshi SUEHIRO SUI Inc. Production Designer
Eisuke SAITO Spoon inc. Producer
Ryo MATSUTAKE Spoon inc. Production Manager
Makoto MIYASHITA Spoon inc. Production Manager
Takehito KUROBE McRAY Colourist
Tatsuro YOKOYAMA McRAY Flame Artist
Hiroshi KAWAGOE FROG Inc. Sound Producer
Rie AOKI SOUP Hair Stylist / Makeup Artist
Keiichiro URYU e-spirit inc. Casting Manager
Nobuo KONDO ADK Account Executive

Brief Explanation

This ad expresses the high durability of the roof tiles. Personifications of the products show how they stick together and stay strong under any severe circumstances such as big typhoon, earthquake or fire break.