SAVLON - BADMINTON

TitleSAVLON - BADMINTON
BrandITC
Product / ServiceANTISEPTIC SOLUTION
CategoryA07. Use of Original Music
EntrantGOOD MORNING Mumbai, INDIA
Idea Creation OGILVY & MATHER MUMBAI, INDIA
Production GOOD MORNING Mumbai, INDIA
Production 2 GOOD MORNING Mumbai, INDIA

Credits

Name Company Position
Shashank Chaturvedi Good Morning Co-Founder & Director
Vikram Kalra Good Morning Co-Founder & Executive Producer
Robin D'Cruz Good Morning Producer
Tassaduq Hussain Mufti Good Morning Cinematographer
Subhajit Mukherjee Good Morning Music Director

Brief Explanation

The film showcases India’s top badminton player Saina Nehwal playing against multiple opponents. Except the opponents are not professional players but are in fact the disbelievers from her past who felt that badminton was not for her and that she would never amount to anything. As she overcomes these proverbial demons she says that nothing can hurt a child more than to tell him / her that they will not amount to anything. Thankfully for all other injuries there is Savlon.