THE WALLS

Short List
TitleTHE WALLS
BrandDIESEL
Product / ServiceCLOTHING
CategoryA06. Editing
EntrantGEOMETRY GLOBAL Tokyo, JAPAN
Idea Creation GEOMETRY GLOBAL Tokyo, JAPAN
Production AOI PRO. INC. Osaki, Tokyo, JAPAN
Production 2 DICTIONARY FILMS Tokyo, JAPAN
Production 3 CUTTERS Tokyo, JAPAN

Credits

Name Company Position
Masato Mitsudera Geometry Global Japan Executive Creative Director
Yasushi Arikawa Geometry Global Japan Associate Creative Director
Yusuke Morotomi Geometry Global Japan Senior Art Director
Keiichi Toyama Geometry Global Japan Junior Planner
Hideki Ida Geometry Global Japan Executive Producer
Kensuke Kidani Geometry Global Japan Senior Account Executive
Seymour Pope Freelance Copywriter
Hisaya Kato AOI Pro. Inc. Executive Producer
Peter Grasse Dictionary Films Tokyo Executive Producer
Ryan McGuire Cutters Creative Supervisor
Connor Gilhooly Dictionary Films Tokyo Director
Ivan Kovac Freelance Director Of Photography
Tatsuya Shimada Dictionary Films Tokyo Producer
Akira Nagasawa Freelance Line Producer
Tsutomu Okutomi AOI Pro. Inc. Production Manager
Mika Ito Dictionary Films Tokyo Assistant Producer
Kenji Morita Freelance Lighting Supervision
Aki Mizutani Cutters Editor
Luc-Yan Picker Cutters Assistant Editor
Toshiki Kamei Cutters Colorist
Yosuke Nakashima Cutters Assistant Colorist
Yusaku Yasuda Cutters Visual effects Artist / Online Editor
Tomomi Ogawa Cutters Online Assistant
Megumi Irino Cutters Post Producer
Primary Colors Primary Colors Music
Bum Bum Cutters Sound Design
Ryosuke Suetsugu Sound City Mix

Brief Explanation

The director worked with the existing global Diesel campaign, which had a strong anti-Trump message but wasn't relevant to the Japanese market, and localized it with positivity and inclusivty. In this film, we find three types of walls denying six Japanese protagonists from expressing their love and identity. The first wall is the modern barrier caused by overwork and over-connectedness. The second wall is the social barrier of discrimination and prejudice against the LGBT community. The third wall is the wall within ourselves that keeps us from reaching out to others despite our loneliness. Three 'Love Soldiers', ambassadors of love and DIESEL, make their way through the city of Shibuya to break down these walls with little actions. In the final scene, the protagonists who have now overcome those walls, break the fourth wall and encourage viewers to "MAKE LOVE NOT WALLS".

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