Title Brand Product / Service Entrant Company Location Award
A01 Fast Moving Consumer Goods
MASK OF SOCIABILITY
DIAGEO KIRIN
SMIRNOFF ICE
BEACON/LEO BURNETT Tokyo JAPAN
HUNGERITHM
MARS CHOCOLATE AUSTRALIA
SNICKERS
CLEMENGER BBDO MELBOURNE AUSTRALIA
Short List
V ENERGY JONO VS BEN
FRUCOR BEVERAGES
V ENERGY DRINK
OMD NEW ZEALAND Auckland NEW ZEALAND
BARTIFICIAL INTELLIGENCE CARLSROID
SUNTORY HOLDINGS
CARLSBERG
SUN-AD COMPANY Tokyo JAPAN
FRIDAY AT 5PM CHALLENGE
WRIGLEY'S 5 GUM
5 GUM
BBDO ASIA Guangzhou CHINA
THE STING CHALLENGE
PEPSICO
STING
BBDO PAKISTAN Lahore PAKISTAN
BREAKER BENCHES
NESTLÉ PHILIPPINES
KITKAT
J. WALTER THOMPSON PHILIPPINES THE PHILIPPINES
PRESERVED MEMORIES
SPC ARDMONA
SPC PACKAGED FRUITS AND VEGETABLES
LEO BURNETT MELBOURNE AUSTRALIA
OREO’S JOURNEY HOME
MONDELÉZ
OREO
CARAT CHINA Shanghai CHINA
KIT KAT STUDIO
NESTLÉ AUSTRALIA
KIT KAT
ENSEMBLE Sydney AUSTRALIA
KNORR LUTONG NANAY FEEDING PROGRAM
UNILEVER PHILIPPINES
KNORR
UNILEVER PHILIPPINES Manila THE PHILIPPINES
MR. CUE
YILI
MEIYITIAN DAIRY DRINK
CHEILPENGTAI Beijing CHINA
WYETH MAMA - THE INVISIBLE MOM
WYETH
WYETH MAMA
McCANN WORLDGROUP Shanghai CHINA
KNORR CHINA-A TASTE OF HOME
KNORR
SEASONING
ISOBAR CHINA GROUP Shanghai CHINA
SLICE OF HEARTLAND
KIRIN BREWERY COMPANY
HEARTLAND BEER
DENTSU INC. Tokyo JAPAN
NAMELESS PAINTS
KOKUYO
CAMPUS
DENTSU INC. Tokyo JAPAN
Short List
RUM-HI HOUSE
BACARDI JAPAN
BACARDI RUM-HI
BBDO JAPAN Tokyo JAPAN
HYPER KICK LADY
JOHNSON COMPANY
KWI REFRESH SPRAY
I&S BBDO Tokyo JAPAN
DOVE LINE STICKER
UNILEVER THAI TRADING
DOVE
DENTSU ONE Bangkok THAILAND
THE SNICKERS EXAM PACKAGE
MARSORPORATED
SNICKERS CHOCOLATE
MEDIACOM Shanghai CHINA
MR.SNIFF
LOTTE CO.
ACUO
DENTSU INC. Tokyo JAPAN
Short List
GREEN TOKYO TOWER PROJECT
EZAKI GLICO CO.
BISCO
DAIKO ADVERTISING Osaka JAPAN
SANDWICH PORTRAITS
MILKANA
MILKANA CHEESE SLICE
PUBLICIS SHANGHAI CHINA
THE LONGEST RED ENVELOPE
THE BALVENIE
THE BALVENIE WHISKY
MCCANN WORLDGROUP TAIWAN Taipei CHINESE TAIPEI
WORLD’S FIRST KAWAII MISO SOUP
MARUKOME
WORLD’S FIRST KAWAII MISO SOUP
TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
DENTAPPLE
MATSUMOTO APPLE ASSOCIATION
FUJI APPLE
HAKUHODO KETTLE Tokyo JAPAN
ANCHOR X-RAY CASTS
FONTERRA BRANDS NEW ZEALAND, ANCHOR
ANCHOR MILK
COLENSO BBDO Auckland NEW ZEALAND
Bronze
#NOTCOMINGSOON
LOUIS XIII
COGNAC / SPIRIT
FRED & FARID SHANGHAI CHINA
Silver
BREWTROLEUM
DB BREWERIES
DB EXPORT
COLENSO BBDO Auckland NEW ZEALAND

Gold Spike

A02 Durable Consumer Goods
UT PICKS
UNIQLO
UT PICKS
PARTY Tokyo JAPAN
#BEFEARLESS
SAMSUNG ELECTRONICS
SAMSUNG ELECTRONICS
CHEIL WORLDWIDE Seoul SOUTH KOREA
THE LEVI’S CAMPAIGN THAT LEVI’S DIDN’T CREATE
LEVI'S
501 JEANS
OMD CHINA Shanghai CHINA
WMF
WMF SINGAPORE
WMF KITCHEN KNIVES
TBWA\SINGAPORE SINGAPORE
RUN BELL
ANTA
SPORTS ACCESSORY
J. WALTER THOMPSON Shanghai CHINA
BECOMING PAPARAZZI
SAMSONITE
SAMSONITE RED
INNOCEAN WORLDWIDE Seoul SOUTH KOREA
INSIDE/OUT: THE WORLD'S FIRST PRODUCT LAUNCH IN VR
ONEPLUS
ONEPLUS 2
JACK MORTON WORLDWIDE Central Hong Kong HONG KONG
TOUCHABLE INK
THAI SAMSUNG ELECTRONICS / THAI ASSOCIATION OF THE BLIND
TOUCHABLE INK
J. WALTER THOMPSON BANGKOK THAILAND
Bronze
+ MET PROJECT
TANIZAWA SEISAKUSHO
+ MET PROJECT (POT / LAMP)
J. WALTER THOMPSON JAPAN Tokyo JAPAN
Bronze
A03 Cars & Automotive Products & Services
PRIUS! PARTS CHARACTERS
TOYOTA
PRIUS
DENTSU INC. Tokyo JAPAN
THE CAR SERVICE WITH NOTHING TO HIDE
NRMA
MOTORSERVE CAR SERVICE
GPY&R Sydney AUSTRALIA
#KNOCK KNOCK CATS PROJECT
NISSAN MOTOR CO.
CORPORATE INITIATIVE
TBWA\HAKUHODO Tokyo JAPAN
THE NATION'S BIKE
BAJAJ AUTOMOBILES
BAJAJ V
LEO BURNETT INDIA Mumbai INDIA
INVISIBLE DARKNESS
CHERVON
CHERVON
SOHO SQUARE BEIJING CHINA
TOYOTA BARISTA
TOYOTA MOTOR CORPORATION
TOYOTA HYBRID
ASATSU-DK Tokyo JAPAN
JAGUAR PERFORMANCE PLAYER
JAGUAR LANDROVER JAPAN
JAGUAR F-PACE
GEOMETRY GLOBAL Tokyo JAPAN
THE FIRST DRIVE
BMW KOREA
SERVICE
INNORED Seoul SOUTH KOREA
INTELLIGENT PARKING CHAIR
NISSAN MOTOR CO.
INTELLIGENT PARKING ASSIST
TBWA\HAKUHODO Tokyo JAPAN
Short List
NO PO PO: HONK LESS. EARN REWARDS.
MARUTI SUZUKI
CAR HORN COUNTING DEVICE
DENTSU WEBCHUTNEY Gurgaon INDIA
DINE, SURPRISE, DRIVE
TOYOTA MOTOR THAILAND CO.
LEXUS RC 200T
DENTSU MEDIA THAILAND Bangkok THAILAND
HEARTBEAT
LEXUS AUSTRALIA
FC
M&C SAATCHI Sydney AUSTRALIA