HEALTH CHARGING BOX

TitleHEALTH CHARGING BOX
ClientHYUNDAI MORTORS
Product/ServiceHYUNDAI MOTORS' CORPORATE PR
CategoryB01. Education & Awareness (incl. Fundraising and Advocacy)
EntrantINNOCEAN WORLDWIDE Seoul, SOUTH KOREA
Idea Creation INNOCEAN WORLDWIDE Seoul, SOUTH KOREA
Media INNOCEAN WORLDWIDE Seoul, SOUTH KOREA
PR INNOCEAN WORLDWIDE Seoul, SOUTH KOREA

Brief Explanation

Hyundai has signed MOU with SK Gas, Seoul Sports Promotion Foundation and installed The Health Charging Box at SK gas station for the exhausted drivers from their excessive job. As they installed convenient spot to let the drivers easily come in, they help to check and improve their health in multiple times and help them prevent the car accident. Hyundai hardly make the drivers feel effective to complete three steps of exercise, which are 1. Physical check 2. Smart stretch 3. Smart fitness with a fitness specialist. Moreover, the drivers can even make their own fitness card to check their improving body. The taxi drivers are very satisfied about this service, so the company created The Health Charging Bus to expand this service and find the congested area (Airports, terminal and etc) for the drivers who cannot visit charging station.

Credits

Name Company Position
JEREMY CRAIGEN INNOCEAN Worldwide Chief Creative Officer
JUNG A KIM INNOCEAN Worldwide Executive Creative Director
TAEYONG KIM INNOCEAN Worldwide Executive Vice President
HEEGON SUH INNOCEAN Worldwide Sr. Account Director
SUNG CHUL KWON INNOCEAN Worldwide Creative Director
HOON LIM INNOCEAN Worldwide Art Director
LEE RA HONG INNOCEAN Worldwide Copywriter
JI SUN LEE INNOCEAN Worldwide Copywriter
JIN HO CHO GOODLUCK Production Executive Producer
WOO JONG KIM GOODLUCK Production Producer
JI HOON LEE GOODLUCK Production Producer
SUK CHO INNOCEAN Worldwide Account Manager
KYUNGHWA NOH INNOCEAN Worldwide Sr. Account Manager
IN SOO JUNG INNOCEAN Worldwide Account Manager
SOJUNG CHIN INNOCEAN Worldwide Sr. Account Executive