STAC IBU FINE EX TVCF "IN A CAR" 15SEC

TitleSTAC IBU FINE EX TVCF "IN A CAR" 15SEC
ClientSSP CO.
Product / ServiceSTAC IBU FINE EX
CategoryA01. OTC Oral Medicines
EntrantPOLARIS Tokyo , JAPAN
Idea Creation POLARIS Tokyo, JAPAN
Production C3 FILM Tokyo, JAPAN

Brief Explanation

Comedian Hiroiki Ariyoshi is on a car, heading to his next shoot, huddled in a down jacket and mask, coughing and looking very much under the weather. His manager says with a worried look, "You look like you have a bad cold." In response, he says "But I've got STAC" as if he is reassuring himself. His manager, still seems worried, to which he responds with a strong expression, "I've got STAC!", implying that he trusts in STAC. After a demo cut introducing the characteristics of the new STAF Eve Fine EX, Ariyoshi, whose bad cold symptoms have been alleviated, heads energetically to his TV program shoot. The ad closes with a message from Ariyoshi, showing his support for those enduring bad colds saying, "For those who taking a day off is not an option."

Credits

Name Company Position
Yoichiro Serizawa Polaris Creative Director
Kojiro Kawata Polaris Art Director
Yukie Miyashiro Polaris Copy Writer
Shunichiro Miki NICE RAINBOW Director
Hiroshi Machida TFC Plus Corporation Camera Operator
Takuma Kinoshita C3 film Executive Producer
Miyuki Yamamoto C3 film Producer
Links
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