Brief Explanation

The cinematic language of our film was designed to be bold and original, with a balance of dynamic and powerful visuals to entice and excite, punctuated with moments of calmness and introspection to inspire. Our structure loosely follows the lives of several characters, each with a different goal, on different stage of their journey. The camera aimed to capture each in a way appropriate to their individual story, in a highly cinematic style aimed at creating emotion and awe. In terms of the lensing and movement, we wanted each scene to have it’s own look and feel, full of latent potential, life and energy, while not being overwhelmed by it. By doing so we were able to represent the key values of the overall message - ambition, potential, passion, determination, humanity, excitement and achievement. Balance was the structural key, but inspiration and motivation was the visual objective.