Title | JORDAN 30 YEARS ANNIVERSARY |
Brand | JORDAN CHINA |
Product / Service | JORDAN AJXXX |
Category | A04. Durable Consumer Goods |
Entrant | WIEDEN+KENNEDY SHANGHAI, CHINA |
Idea Creation | WIEDEN+KENNEDY SHANGHAI, CHINA |
Production | LUNAR FILMS Shanghai, CHINA |
Production 2 | SMUGGLER London, UNITED KINGDOM |
Name | Company | Position |
---|---|---|
Brian Beletic | Smuggler/Lunar Films | Director |
Patrick Milling Smith | Smuggler | Executive Producer |
Brian Carmody | Smuggler | Executive Producer |
Fergus Brown | Smuggler | Executive Producer |
Chris Barrett | Smuggler | Executive Producer |
Lisa Tauscher | Smuggler | Executive Producer |
Ken Yap | Lunar Films | Executive Producer |
Suza Horvat | Smuggler/Lunar Films | Line Producer |
Dion Beebe | Smuggler/Lunar Films | Director of Photography |
Fred Raimondi | Smuggler/Lunar Films | Post Producer |
Biff Butler | Rock Paper Scissors | Editor |
Angela Dorian | Rock Paper Scissors | Executive Producer |
Christopher Noviello | Rock Paper Scissors | Post Producer |
Alyssa Oh | Rock Paper Scissors | Assistant Editor |
Josh Hayes | Rock Paper Scissors | Assistant Editor |
Andy Bate | A52 | VFX Supervisor / Lead Flame Artist |
Cameraon Coombs | A52 | 2D VFX Artists |
Michael Plescia | A52 | 2D VFX Artists |
Richard Hirst | A52 | 2D VFX Artists |
Christel Hazard | A52 | 2D VFX Artists |
Dan Ellis | A52 | 2D VFX Artists |
Gabe Sanchez | A52 | Flame Assistants |
Erik Rojas | A52 | Flame Assistants |
Zach Wakefield | A52 | Producer |
Kim Christenson | A52 | Head of Production |
Patrick Nugent | A52 | Executive Producer |
Kelly Bayett | Barking Owl | Creative Director |
Seth Olinsky | Barking Owl | Composer |
Rommel Molina | Barking Owl | Sound Designer and Mixer |
Yang Yeo | Wieden+Kennedy Shanghai | Executive Creative Director |
Terence Leong | Wieden+Kennedy Shanghai | Creative Director |
Azsa West | Wieden+Kennedy Shanghai | Creative Director |
Shaun Sundholm | Wieden+Kennedy Shanghai | Art Director |
Shaun Sundholm | Wieden+Kennedy Shanghai | Copywriter |
Angie Wong | Wieden+Kennedy Shanghai | Executive Producer |
Fang Yuan | Wieden+Kennedy Shanghai | Assistant Producer |
Hiro Ikematsu | Wieden+Kennedy Shanghai | Agency Editor |
Dino Xu | Wieden+Kennedy Shanghai | Business Director |
Nicole Bee | Wieden+Kennedy Shanghai | Project Manager |
Jessica Deng | Wieden+Kennedy Shanghai | Business Affairs |
Kathy Zhan | Wieden+Kennedy Shanghai | Business Affairs |
Jimmy Chen | Wieden+Kennedy Shanghai | Copywriter |
Timothy Cheng | Wieden+Kennedy Shanghai | Designer |
Kevin Lunsong | Wieden+Kennedy Shanghai | Designer |
Vic Zhang | Wieden+Kennedy Shanghai | Print Production |
Robin Liu | Wieden+Kennedy Shanghai | Print Production |
Changqing Lee | Wieden+Kennedy Shanghai | Retoucher |
Max Wu | Wieden+Kennedy Shanghai | Agency Digital Producer |
Leon Lin | Wieden+Kennedy Shanghai | Planner |
Paula Bloodsworth | Wieden+Kennedy Shanghai | Planner |
Chuck Xu | Wieden+Kennedy Shanghai | Account Manager |
Sasa Yang | Wieden+Kennedy Shanghai | Account Executive |
This film starts at the moment where most end, the celebration of a game winning shot. It then takes the viewer on a journey backwards through the the game, as Michael Jordan himself points out all of the moments that didn’t win it. We end up all the way back at that still, quiet moment in the locker room where our hero made the decision to win.