Title | THE CASE VIDEO MUST GO ON |
Brand | ICONGO |
Product / Service | APPEAL |
Category | B08. Charities, Public Health & Safety, Public Awareness Messages |
Entrant | GREY WORLDWIDE INDIA Mumbai, INDIA |
Idea Creation | GREY WORLDWIDE INDIA Mumbai, INDIA |
Production | FLYING SAUCER PICTURES Mumbai, INDIA |
Name | Company | Position |
---|---|---|
Sandipan Bhattacharyya | Grey Group India | Chief Creative Officer |
Varun Goswami | Grey Group India | Executive Creative Director |
Gurdev Singh | Grey Group India | Associate Creative Director |
Pushpendra Misra | Flying Saucer Pictures | Director |
Divya Iyer | Flying Saucer Pictures | Executive Producer |
This parody tells a tale of how award shows have helped create a booming new industry in the slums, where people have decided to offer professional acting services for case videos! It’s as authentic as it gets. So we don’t know if the ideas will change their lives for the better, but the case videos are surely giving them a new avenue to prosper. The documentary ends with these intended beneficiaries appealing to make more case videos.