RACHEL

TitleRACHEL
BrandQANTAS AIRWAYS
Product / ServiceAIRLINE
CategoryA07. Travel, Transport & Leisure
EntrantBWM DENTSU Sydney, AUSTRALIA
Idea Creation BWM DENTSU Sydney, AUSTRALIA
PR BWM DENTSU Sydney, AUSTRALIA
Production INFINITY SQUARED Sydney, AUSTRALIA

Credits

Name Company Position
Rob Belgiovane BWM Dentsu Chief Creative Officer
Megan Hales BWM Dentsu Executive Planning Director
Asheen Naidu BWM Dentsu Executive Creative Director
Kevin MacNamara BWM Dentsu Senior Copywriter
Sarah Parris BWM Dentsu Senior Art Director
Margot Fitzpatrick BWM Dentsu Head of Onscreen
Brent Kerby BWM Dentsu Business Leader
Guy Lovell BWM Dentsu Senior Account Director
Bonnie Ledsam BWM Dentsu Senior Account Manager
Ashley Martin BWM Dentsu Account Executive
Claire Seffrin BWM Dentsu Senior Onscreen Producer
Emma Durlacher BWM Dentsu Onscreen Producer

Brief Explanation

The film cuts between Rachel on the tarmac and hangar checking the electrical components of the aircraft, speaking of the responsibility of always double checking and triple checking, to seeing her at home with photos of her late grandfather, who, her VO explains, is responsible for inspiring her love for planes.