MY IMPERFECT MOM

TitleMY IMPERFECT MOM
BrandUNI-PRESIDENT ENTERPRISES CORPORATION
Product / ServiceREISUI MILK
CategoryB01. Fast Moving Consumer Goods
EntrantDENTSU ONE Taipei City, CHINESE TAIPEI
Idea Creation DENTSU ONE Taipei City, CHINESE TAIPEI
Production BOKU FILMS Taipei, CHINESE TAIPEI

Credits

Name Company Position
Judy Tao Dentsu One Inc. Chief Creative Officer
Edward Chan Dentsu One Inc. Senior Account Manager
Hayley Wen Dentsu One Inc. Group Creative Director
Barney Lin Dentsu One Inc. Art Director
Rex Chen Dentsu One Inc. Art Director
Winnie Cheng Dentsu One Inc. Copywriter
Stephanie Chiu Dentsu One Inc. Group Account Director
Dunky Chi Dentsu One Inc. Account Executive
Ivy Lin Dentsu One Inc. AV Production Director
Yung Shing Teng individual Director
Ying Tzu Huang Boku films Producer
Ya Hui Hsiao Boku films Producer
Chen Xian Wen Boku films Gaffer

Brief Explanation

"Just like a caring mother" is online series video telling the stories of people who care like caring mothers to portray touching mood of various mothers. “My imperfect mom” talks about a mom who is imperfect to the child but still caring. “Little mom old daughter” talks that a mom getting old and her daughter becomes a caring mom. Reisui cares just like they do expressing the brand message of "just like a caring mother."

Links

Video URL