Spikes Asia 2023

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Title Brand Product / Service	Entrant Company	Location	Production Company	Location	Award
D01 Social Video
JOBSDB RE-DISCOVER YOURSELF CAMPAIGN JOBDB HONG KONG JOBSDB MOBILE APP	MORE PR & MARKETING Hong Kong	HONG KONG	WAKE UP CREATIVE Hong Kong	HONG KONG
MAKE YOUR MAD AD OLX OLX	LEO BURNETT INDIA Mumbai	INDIA
SK-II SOCIAL EXPERIMENT - "KIDS COUNSELOR" PROCTER & GAMBLE SK-II	LEO BURNETT GROUP SINGAPORE	SINGAPORE	LEO BURNETT GROUP SINGAPORE Tokyo BEACON COMMUNICATIONS	SINGAPORE JAPAN
DON'T VISIT THESE PLACES FOR THE WRONG REASON. SUNWATER QUEENSLAND GOVERNMENT	MEDIACOM Sydney	AUSTRALIA
SKY MAGIC BY MICROAD MICROAD SKY MAGIC BY MICROAD	MICROAD Singapore	SINGAPORE	MICROAD Singapore	SINGAPORE
SEARCH FOR FREE WI-FI, SEARCH FOR MISSING CHILDREN BAOBEIHUIJIA BAOBEIHUIJIA	TBWA\SHANGHAI	CHINA	SHINEWORKS Shanghai	CHINA
THE STORY OF AN UNBORN CHILD - CHAMKI HINDUSTAN UNILEVER HAND WASH	PHD INDIA Mumbai	INDIA			Short List
SWACHH AADAT SWACHH BHARAT HINDUSTAN UNILEVER HUL PRODUCTS	PHD INDIA Mumbai	INDIA
VANDE MATARAM - A JOURNEY BACK TO ROOTS HINDUSTAN UNILEVER TAJ MAHAL TEA	PHD INDIA Mumbai	INDIA
THE ONLY ONE THE 1 CARD LOYALTY PROGRAM	YELL ADVERTISING Bangkok	THAILAND	YELL ADVERTISING Bangkok	THAILAND	Bronze
VERTICAL STREET - A NEW TYPE OF CRASH TEST KIA MOTORS KIA GRAND CARNIVAL	INNOCEAN WORLDWIDE Seoul	SOUTH KOREA	INNOCEAN WORLDWIDE Seoul	SOUTH KOREA
GET CLOSE WITH CLOSEUP AND #MAKEYOURMOVE UNILEVER CLOSEUP TOOTHPASTE	PHD SINGAPORE	SINGAPORE
APPMIXER DIANPING.COM DINE AND DASH SERVICE	W Shanghai	CHINA	W Shanghai	CHINA
REXONA LIFT EXPERIMENT UNILEVER REXONA	R/GA Singapore	SINGAPORE	R/GA Singapore	SINGAPORE
A DIFFERENT PARIS AIRBNB AIRBNB	TBWA\SINGAPORE	SINGAPORE	SIXTOES TV Singapore PHOTOPLAY FILMS Sydney CUTTING EDGE Sydney SONG ZU SINGAPORE Singapore	SINGAPORE AUSTRALIA
D02 Interactive Video
FLUMPOOL "KAIHOUKU" MUSIC VIDEO A-SKETCH FLUMPOOL "KAIHOUKU" MUSIC VIDEO	DENTSU INC. Tokyo	JAPAN	TAIYO KIKAKU Tokyo	JAPAN
CLOUD-CODINATED MUSIC VIDEO MITSUBISHI ELECTRIC CORPORATION KIRIGAMINE STYLE	HAKUHODO INC. Tokyo	JAPAN	TAIYO KIKAKU Tokyo EPOCH Tokyo	JAPAN
PLAYING WITH FIRE GOOGLE AUSTRALIA GOOGLE PLAY	R/GA SYDNEY	AUSTRALIA	R/GA SYDNEY Sydney 85P Sydney METHOD STUDIOS	AUSTRALIA
INSIDE/OUT: THE WORLD'S FIRST PRODUCT LAUNCH IN VR ONEPLUS ONEPLUS 2	JACK MORTON WORLDWIDE Central Hong Kong	HONG KONG	JACK MORTON WORLDWIDE Central Hong Kong MEDIA REVERSE Amsterdam SIXTOES TV Singapore SEVENTY AGENCY Stockholm	HONG KONG THE NETHERLANDS SINGAPORE SWEDEN
''HIDDEN CODES'' GLOBE TELECOM GLOBE PREPAID	PUBLICIS JIMENEZBASIC Makati City	THE PHILIPPINES
DEAKIN VCE STRESS BREAK DEAKIN UNIVERSITY DEAKIN UNIVERSITY	THE ROYALS Surry Hills	AUSTRALIA	THE SWEET SHOP Melbourne	AUSTRALIA
AUDI R8 BLINK AUDI AUSTRALIA AUDI R8	HOLLER SYDNEY	AUSTRALIA	HOLLER SYDNEY	AUSTRALIA	Short List
VISA THE CHASE VISA CREDIT CARD	BBDO AND PROXIMITY CHINA Shanghai	CHINA
MAKE YOUR MAD AD OLX OLX	LEO BURNETT INDIA Mumbai	INDIA
VIDEO LYRICS EAT KANAZAWA PRODUCT	DENTSU INC. Tokyo	JAPAN	DENTSU CREATIVE X Tokyo QOSMO Tokyo	JAPAN
D03 Webisodes / Series
THE SHADE OF MY COLOR DEEP DOWN NEW BALANCE 574 SERIES SHOES (FOR YOUNG GENERATIONS)	W Shanghai	CHINA	QIANXI MEDIA Shanghai	CHINA
HUNGRY BOY NEW ZEALAND POLICE NEW ZEALAND POLICE	OGILVY NEW ZEALAND Auckland	NEW ZEALAND	OGILVY NEW ZEALAND Auckland	NEW ZEALAND	Short List
COLLAPSED MAN NEW ZEALAND POLICE NEW ZEALAND POLICE	OGILVY NEW ZEALAND Auckland	NEW ZEALAND	OGILVY NEW ZEALAND Auckland	NEW ZEALAND	Short List
DRINK DRIVING NEW ZEALAND POLICE NEW ZEALAND POLICE	OGILVY NEW ZEALAND Auckland	NEW ZEALAND	OGILVY NEW ZEALAND Auckland	NEW ZEALAND	Short List
EPISODE 1 - HONESTY PEPSICO INDIA PEPSI MINI CAN	J. WALTER THOMPSON INDIA New Delhi	INDIA	CURIOUS Mumbai	INDIA
EPISODE 2 - LOYALTY PEPSICO INDIA PEPSI MINI CAN	J. WALTER THOMPSON INDIA New Delhi	INDIA	CURIOUS Mumbai	INDIA
EPISODE 3 - DANCE PEPSICO INDIA PEPSI MINI CAN	J. WALTER THOMPSON INDIA New Delhi	INDIA	CURIOUS Mumbai	INDIA
INTRODUCTION BAJAJ AUTOMOBILES BAJAJ V	LEO BURNETT INDIA Mumbai	INDIA	KEROSCENE FILMS Mumbai	INDIA
THE FLYING TIGERS BAJAJ AUTOMOBILES BAJAJ V	LEO BURNETT INDIA Mumbai	INDIA	KEROSCENE FILMS Mumbai	INDIA
THE BATTLE OF CHITTAGONG BAJAJ AUTOMOBILES BAJAJ V	LEO BURNETT INDIA Mumbai	INDIA	KEROSCENE FILMS Mumbai	INDIA
MAYDAY! MAYDAY! BAJAJ AUTOMOBILES BAJAJ V	LEO BURNETT INDIA Mumbai	INDIA	KEROSCENE FILMS Mumbai	INDIA
THE LAST SIGNAL BAJAJ AUTOMOBILES BAJAJ V	LEO BURNETT INDIA Mumbai	INDIA	KEROSCENE FILMS Mumbai	INDIA	Short List
THE REBIRTH BAJAJ AUTOMOBILES BAJAJ V	LEO BURNETT INDIA Mumbai	INDIA	KEROSCENE FILMS Mumbai	INDIA
TOKYOITE - AMEZAIKU CRAFTSMAN TOKYO METROPOLIS VIDEO CAMPAIGN SERIES	HAKUHODO I-STUDIO Tokyo	JAPAN	HAKUHODO I-STUDIO Tokyo	JAPAN
TOKYOITE - KIMONO STORE OWENER TOKYO METROPOLIS VIDEO CAMPAIGN SERIES	HAKUHODO I-STUDIO Tokyo	JAPAN	HAKUHODO I-STUDIO Tokyo	JAPAN
GRAFFITEACH LAND ROVER LAND ROVER DEFENDER	Y&R SINGAPORE	SINGAPORE
ROVERNUTS LAND ROVER LAND ROVER DEFENDER	Y&R SINGAPORE	SINGAPORE
CHASING DARKNESS LAND ROVER LAND ROVER DEFENDER	Y&R SINGAPORE	SINGAPORE
D04 Other Video
MA-KE-RU-NA. L'ORÉAL (THAILAND) L'ORÉAL MEN EXPERT	TBWA\THAILAND Bangkok	THAILAND	SHORYUKEN PRODUCTION Bangkok	THAILAND
FROM MONO TO SURROUND SOUND, WITH DOLBY AUDIO DOLBY DOLBY SURROUND SOUND	DOLBY TECHNOLOGY INDIA PRIVATE LIMITED Mumbai	INDIA	SUPARI STUDIOS Mumbai	INDIA
A GIANT'S STORY AMBUJA AMBUJA CEMENT	PUBLICIS INDIA Mumbai	INDIA			Bronze
LIFE IS ELECTRIC PANASONIC PANASONIC	DENTSU INC. Tokyo	JAPAN	DENTSU INC. Tokyo PEN. Tokyo CREATIVE POWER UNIT Tokyo TYO PRODUCTIONS Tokyo	JAPAN
SKYWORTH - FEMALE GHOST SKYWORTH-RGB ELECTRONICS CO. OLED	BBDO AND PROXIMITY CHINA Shanghai	CHINA
BAR-B-Q FULFILL FOOD PASSION BAR-B-Q PLAZA	GREYnJ UNITED Bangkok	THAILAND	PHENOMENA Bangkok CINE DIGITAL SOUND Bangkok YGGDRAZIL GROUP CO Bangkok	THAILAND	Short List
KAWASAKI HYPER ROBOT DANCE KAWASAKI HEAVY INDUSTRIES ROBOTICS	LANDOR Tokyo	JAPAN	PARADOX CREATIVE TOKYO ROBOT COMMUNICATIONS Tokyo	JAPAN

D01 Social Video
JOBSDB RE-DISCOVER YOURSELF CAMPAIGN
JOBDB HONG KONG / JOBSDB MOBILE APP

MORE PR & MARKETING Hong Kong

HONG KONG

WAKE UP CREATIVE
Hong Kong

HONG KONG
MAKE YOUR MAD AD
OLX / OLX

LEO BURNETT INDIA Mumbai

INDIA
SK-II SOCIAL EXPERIMENT - "KIDS COUNSELOR"
PROCTER & GAMBLE / SK-II

LEO BURNETT GROUP SINGAPORE

SINGAPORE

LEO BURNETT GROUP SINGAPORE
Tokyo
BEACON COMMUNICATIONS

SINGAPORE
JAPAN
DON'T VISIT THESE PLACES FOR THE WRONG REASON.
SUNWATER QUEENSLAND / GOVERNMENT

MEDIACOM Sydney

AUSTRALIA
SKY MAGIC BY MICROAD
MICROAD / SKY MAGIC BY MICROAD

MICROAD Singapore

SINGAPORE

MICROAD
Singapore

SINGAPORE
SEARCH FOR FREE WI-FI, SEARCH FOR MISSING CHILDREN
BAOBEIHUIJIA / BAOBEIHUIJIA

TBWA\SHANGHAI

CHINA

SHINEWORKS
Shanghai

CHINA
THE STORY OF AN UNBORN CHILD - CHAMKI
HINDUSTAN UNILEVER / HAND WASH

PHD INDIA Mumbai

INDIA

Short List
SWACHH AADAT SWACHH BHARAT
HINDUSTAN UNILEVER / HUL PRODUCTS

PHD INDIA Mumbai

INDIA
VANDE MATARAM - A JOURNEY BACK TO ROOTS
HINDUSTAN UNILEVER / TAJ MAHAL TEA

PHD INDIA Mumbai

INDIA
THE ONLY ONE
THE 1 CARD / LOYALTY PROGRAM

YELL ADVERTISING Bangkok

THAILAND

YELL ADVERTISING
Bangkok

THAILAND

Bronze
VERTICAL STREET - A NEW TYPE OF CRASH TEST
KIA MOTORS / KIA GRAND CARNIVAL

INNOCEAN WORLDWIDE Seoul

SOUTH KOREA

INNOCEAN WORLDWIDE
Seoul

SOUTH KOREA
GET CLOSE WITH CLOSEUP AND #MAKEYOURMOVE
UNILEVER / CLOSEUP TOOTHPASTE

PHD SINGAPORE

SINGAPORE
APPMIXER
DIANPING.COM / DINE AND DASH SERVICE

W Shanghai

CHINA

W
Shanghai

CHINA
REXONA LIFT EXPERIMENT
UNILEVER / REXONA

R/GA Singapore

SINGAPORE

R/GA
Singapore

SINGAPORE
A DIFFERENT PARIS
AIRBNB / AIRBNB

TBWA\SINGAPORE

SINGAPORE

SIXTOES TV
Singapore
PHOTOPLAY FILMS
Sydney
CUTTING EDGE
Sydney
SONG ZU SINGAPORE
Singapore

SINGAPORE
AUSTRALIA