TITANS ATTACK OSAKA

TitleTITANS ATTACK OSAKA
BrandATTACK ON TITAN EXHIBITION PRODUCTION COMMITTEE/KODANSHA
Product / ServiceEXHIBITION OF ATTACK ON TITAN WALL OSAKA
CategoryB04. Posters
EntrantDENTSU INC. KANSAI Osaka, JAPAN
Idea Creation DENTSU INC. KANSAI Osaka, JAPAN

Credits

Name Company Position
Hirozumi Takakusaki DENTSU INC. Executive Creative Director
Junichi Harima DENTSU INC. Creative Director/Copywriter
Masaki Tanaka DENTSU INC. Copywriter
Taichi Sayama DENTSU INC. Art Director
Hideki Katsumura DENTSU INC. Art Director
Tsubasa Shouji DENTSU INC. Art Director
Kantaro Ohara DENTSU INC. Art Director
Keigo Hayashi DENTSU INC. Agency Producer
Nao Takemoto DENTSU INC. Agency Producer
Keishi Kataoka amana Inc. Producer
Jun Katayama amana Inc. Producer
Kaname Nakamura amana Inc. Retoucher
Ren Arai amana Inc. Retoucher
Risa Yamamoto amana Inc. Retoucher
Tadashi Higashitani STUDIO JAPS Photographer
Kazuaki Ariyoshi DENTSU TEC INC. Producer

The Campaign

We used this pretext to promote the exhibition when it came to Osaka…. TITANS ATTACK OSAKA.

Creative Execution

Attacking Titans appeared one after another in various locations throughout Osaka. Each appearance was depicted in posters, which were hung at each location. The locations of the attacks gradually moved closer and closer to the exhibition’s venue.

Indication of how successful the outcome was in the market

Osaka was filled with photos witnessing the appearance of gigantic humanoids attacking the city in more than 100 locations. On September 11th as the attacking giants advanced as far as the venue, the exhibition started. With more than 70,000 visitors, the exhibition was a giant success.

The target audience is people in Osaka city.