| Title | STEP INTO CARLSBERG |
| Brand | SUNTORY HOLDINGS |
| Product / Service | CARLSBERG |
| Category | D06. Interactive outdoor experiences |
| Entrant | McCANN ERICKSON JAPAN Tokyo, JAPAN |
| Entrant Company | McCANN ERICKSON JAPAN Tokyo, JAPAN |
| Advertising Agency | McCANN ERICKSON JAPAN Tokyo, JAPAN |
| Production Company | AIRCORD Tokyo, JAPAN |
| Production Company 2 | KIRAMEKI Tokyo, JAPAN |
| Name | Company | Position |
|---|---|---|
| Hideo Kato | Suntory Business Expert Limited | Creative Director |
| Kiyoshi Oomori | SUN-AD Company Limited | Creative Director |
| Shizuka Masuno | Suntory Business Expert Limited | Creative Producer |
| Ayaka Taniguchi | Suntory Business Expert Limited | Creative Producer |
| Isamu Nakamura | Mccann Erickson Japan | Executive Creative Director |
| Satoko Takada | McCann Erickson Japan | Creative Director / Copywriter |
| Naoki Watanabe | McCann Erickson Japan | Interactive Planner |
| Yasuaki Kurata | McCann Erickson Japan | Art Director |
| Kiyoshi Kindo | McCann Erickson Japan | Agency Producer |
| Tokihisa Shimada | McCann Erickson Japan | Business Director |
| Mayu Hikima | McCann Erickson Japan | Account Director |
| Erina Tamura | McCann Erickson Japan | Account Supervisor |
| Chiharu Ozaki | Mccann Erickson Japan | Creative Coordinator |
| Toshiyuki Hashimoto | aircord inc. | Technical Producer/Director |
| Osamu Iwasaki | aircord inc. | Device Engineer |
| Maki Hitomi / Hisaki Ito | aircord inc. | System Operator/Technical Support /System Developer |
| Yoshimura | Freelance | Key Visual Photographer |
| Ray Yoshimoto | Freelance | Director |
| Yoshiki Ishii | kirameki inc. | Executive Producer |
| Shiho Tomizawa / Yuki Masuda | kirameki inc. | Producer / Production Manager |
| Yoshifumi Uemi / Yukari Kibata | RIZING inc. | Key Visual CG |
| Koichiro Takahashi / Asami Machida | amana inc. | Key Visual Producer |
We brought together the Carlsberg Club Bottle with the latest state-of-the-art technology in a device that allowed consumers to directly experience 3D hologram technology in real-time and enjoy a moment of being in the spotlight. The device was made available to general visitors at an event held in Tokyo's trendy Roppongi district.