FALOODA

Bronze Spike Campaign
TitleFALOODA
BrandTATA DOCOMO
Product / ServiceDATA PLANS
CategoryA13. Commercial Public Services
1 of 2 Campaign
EntrantCONTRACT ADVERTISING INDIA Mumbai, INDIA
Entrant Company CONTRACT ADVERTISING INDIA Mumbai, INDIA
Advertising Agency CONTRACT ADVERTISING INDIA Mumbai, INDIA
Production Company EARLY MAN FILMS Mumbai, INDIA

Credits

Name Company Position
Ashish Chakravarty Contract Advertising India National Creative Director
Vineet Mahajan Contract Advertising India National Head - Art
Mayur Hola Contract Advertising India Executive Creative Director
Abhishek Chaswal Contract Advertising India Senior Creative Director
Sidhant Mago Contract Advertising India Creative Group Head
Angud Bhalla Contract Advertising India Creative Director
Aastha Seth Contract Advertising India Creative Director
Rupesh Sahay Contract Advertising India Senior Creative Director
Debanik Chaudhuri Contract Advertising India Creative Director
Umesh Grover Contract Advertising India Associate Creative Director
Kapil Mishra Contract Advertising India Executive Creative Director

Brief Explanation

The film begins with a young lady gearing up to pose for a selfie, in an effort to relive those glorious days where each selfie would garner innumerable likes. As she clamours for likes on her latest upload, her pleas go unattended. A sombre VO describes her sorry state and urges us to help her out by giving her a 'Like' in a mock-altruistic tone. With Tata Docomo giving out generous data plans, there is no reason for us to hesitate to ‘Open up’ and ‘Keep doing the good thing’. We could start by giving her the much anticipated ‘Like’ she’s been craving for and kick start Bhalai Ki Supply.