DEAR MR. TERRY SAVAGE

TitleDEAR MR. TERRY SAVAGE
BrandINDIAN CONFEDERATION OF NGOS (ICONGO)
Product / ServiceAPPEAL
CategoryB01. Internet Film
EntrantBBDO INDIA Gurgaon, INDIA
Entrant Company BBDO INDIA Gurgaon, INDIA
Advertising Agency BBDO INDIA Gurgaon, INDIA
Production Company FLYING SAUCER PICTURES Mumbai, INDIA

Credits

Name Company Position
Josy Paul BBDO India Chief Creative Officer
Sandipan Bhattacharyya BBDO India Executive Creative Director
Pushpendra Misra FLYING SAUCER PICTURES Director
Anunay Rai BBDO India Creative Director
Gurdev Singh BBDO India Group Head
Sonali Bhatia FLYING SAUCER PICTURES Production Designer
Pooja Krishnamoorthy FLYING SAUCER PICTURES Executive Producer
Dhimant Vyas FLYING SAUCER PICTURES Director Of Photography
Jeroninio Almeida iCONGO Founding Director

Brief Explanation

We observed a strange phenomenon. The world becomes a much better place in the three months leading up to the Cannes Lions festival every year. There's a surge in the number of creative ideas that selflessly impact the lives of those in need. People are fed, clothed, educated and their voices heard. But many of these ideas are abruptly discontinued in June, right after the awards are given out. This documentary film explores the views of the beneficiaries of these ideas and asks the all-important question: Why can't ideas that do good for humankind live longer than the awards? Why can't more ideas impact lives in a more sustainable way? The film ends with a simple, yet brilliant solution to the above mentioned problem.