HOUSE OF LITTLE MOMENTS CAMPAIGN

Silver Spike
TitleHOUSE OF LITTLE MOMENTS CAMPAIGN
ClientUNI-PRESIDENT
Product / ServiceUNI-NOODLE
CategoryB03. Branded Content & Entertainment Film
EntrantADK TAIWAN, CHINESE TAIPEI
Entrant Company ADK TAIWAN, CHINESE TAIPEI
Advertising Agency ADK TAIWAN, CHINESE TAIPEI
Production Company INNOVATION FILMS Tapei City, CHINESE TAIPEI

Brief Explanation

A noodle shop with a owner who could cook up not just anything with Uni-Noodle but bespoke for every customer who came into the shop. Every creative fusion Uni-Noodle dishes are inspired by customer’s states of mood. Episode 1 - For those who miss their ex, we recommend “Mont Blanc”. Episode 2, 4m40s - For those who made love confession but got rejected, we recommend “A Taste of Broken Heart”. Episode 3 , 9m48s- For those who engaged in a romantic encounter, we share with “Mystery Minced Pork Noodle”. Episode 4,12m 45 For those who need to say good bye, we offer “Hawaii Fried Noodles.” Episode 5 - 18m28s- For those who met their soulmate, we recommend “Extraordinary Home-made Noodle”. Each protagonist shared their story with the noodle shop owner, tasted the Uni-Noodle fusion recipe and be overwhelmed that it is as simple, nuanced and satisfying as life itself.

Credits

Name Company Position
Richard Yu ADK TAIWAN Chief Creative Officer
Nicole Chen ADK TAIWAN Creative Director
Nicole Chen ADK TAIWAN Copywriter
Ariel Wei ADK TAIWAN Copywriter
Richard Yu ADK TAIWAN Art Director
Bell Bei ADK TAIWAN Art Director
Ryu Liu ADK TAIWAN Art Director
Ivy Lien ADK TAIWAN Agency Producer
Ging Zim Lo Director
Barbie Lin ADK TAIWAN Managing Director
Arial Yu ADK TAIWAN Group Account Director
Queen Chang ADK TAIWAN Account Director
Hsinyi Huang ADK TAIWAN Account Manager
Joe Wang ADK TAIWAN Senior Account Executive