PLAYGROUND

TitlePLAYGROUND
BrandMONDELEZ MALAYSIA
Product / ServiceWALLA WALLA POTATO CHIPS
CategoryA01. Food
EntrantMcCANN WORLDGROUP/McCANN ERICKSON MALAYSIA Petaling Jaya, MALAYSIA
Entrant Company McCANN WORLDGROUP/McCANN ERICKSON MALAYSIA Petaling Jaya, MALAYSIA
Advertising Agency McCANN WORLDGROUP/McCANN ERICKSON MALAYSIA Petaling Jaya, MALAYSIA
Media Agency CARAT MALAYSIA Kuala Lumpur, MALAYSIA
Production Company PASSION PICTURES Kuala Lumpur, MALAYSIA

Credits

Name Company Position
Richard Irvine Mccann Worldgroup/Mccann Erickson M) Sdn Bhd Chief Creative Officer
May Yong McCann Worldgroup/McCann Erickson Malaysia Associate Creative Director
Jennifer Wee Mccann Worldgroup/Mccann Erickson M) Sdn Bhd Art Director
Jing Wei Wong McCann Worldgroup/McCann Erickson Malaysia Copywriter
Jasmine Loh McCann Worldgroup/McCann Erickson Malaysia Brand Manager
Kimi Sharma McCann Worldgroup/McCann Erickson Malaysia Senior Brand Director
Jill Chow McCann Worldgroup/McCann Erickson Malaysia Brand Director
Abhinav Sharma McCann Worldgroup/McCann Erickson Malaysia National Planning Director
Pauline Moreira Mccann Worldgroup/Mccann Erickson M) Sdn Bhd Head Of Av
Mike Chong McCann Worldgroup/McCann Erickson Malaysia Agency Producer
Darrel Tan Passion Pictures Film Director
Zureen Zulkifli Passion Pictures Executive Producer
Kieran Lim Mondelez Malaysia Sales Sdn Bhd Category Marketing Manager (Salty Snacks & Chipsmore)

Brief Explanation

Expecting Walla Walla to be tactful is like expecting to see emperor penguins in Bali i.e. not in this lifetime. This supershort film showcases that sparkling personality.