GREEK

Silver Spike Campaign
ClientALDI AUSTRALIA
ProductSUPERMARKET
EntrantBMF ADVERTISING Sydney, AUSTRALIA
1 of 3 Campaign
Type of EntryTV & Cinema Films
CategoryA08. Retail stores, restaurants & fast food outlets
TitleGREEK
Product/ServiceSUPERMARKET
Entrant Company BMF ADVERTISING Sydney, AUSTRALIA
Advertising Agency BMF ADVERTISING Sydney, AUSTRALIA
Production Company RABBIT CONTENT Sydney, AUSTRALIA

Brief Explanation

The next series of ALDI Australia’s successful "Like Brands. Only Cheaper” campaign keeps the classic product comparison format surprising with a new range of techniques and oddball characters. A plate smashing Greek. A bug spray wielding cockroach. And even a sickly door knocker.

Credits

Name Company Position
David Fraser BMF Copywriter
Cam Blackley BMF Executive Creative Director
Alison Tilling BMF Strategic Planner
Dantie Van Der Merwe BMF Art Director
Steve McArdle BMF Managing Director
David Fraser BMF Copywriter
Jonny Bucknall BMF Group Account Director
Alison Tilling BMF Strategic Planner
Aisling Colley BMF Account Director
Steve McArdle BMF Managing Director
Hayley Basham BMF Account Manager
Jonny Bucknall BMF Group Account Director
Jenny Lee-Archer BMF Agency Producer
Aisling Colley BMF Account Director
Jeff Low Director Rabbit Content
Hayley Basham BMF Account Manager
Alex Hay Producer Rabbit Content
Jenny Lee-Archer BMF Agency Producer
x Method Post-Production
Jeff Low Director Rabbit Content