Radio Script
A07 / 4 00029 JAPAN
Title: TRAIN STATIONS
Advertiser: SUNTORY HOLDINGS
Product / Service SUNTORY “SAVE THE BIRDS!” CAMPAIGN
Script In English:
FVO: Have you heard the wild birds singing at train stations?

SFX: BIRD CALL, TRAIN STATION NOISES

FVO: Birdsong plays an important role at train stations around Japan. Just like tactile paving, the songs of birds help guide the visually impaired from platform to turnstile.

SFX: JAPANESE ROBIN CALL

FVO: This is the voice of a Japanese robin. It guides people at Kumamoto Station on the Kyushu bullet train line.

SFX: MEADOW BUNTING CALL

FVO: This is the cry of a meadow bunting. It guides people to the stairway at Keihan Electric Railway's Nakanoshima Station in Osaka.

SFX: JAPANESE BUSH WARBLER CALL

FVO: Now you hear the Japanese Bush Warbler at Sengakuji Station on the Toei subway line in Tokyo. It guides people to the stairs for Tokyo-bound trains, while the stairs on the outbound side-

SFX: CUCKOO CALL.

FVO: are announced by the familiar cuckoo.

SFX: CUCKOO CALL.

CONDUCTOR: Now boarding. Watch your step, please!

SFX: BIRD WARBLING

MUSIC, ACOUSTIC

FVO: Birds are valuable companions riding with us on this train called “Earth.” Places where birds sing happily are also good places for people to live. Suntory believes that, making birds happy will lead to people's happiness.

SFX: BIRD CALL

FVO: Suntory is dedicated to continuing its Save the Birds! Campaign.
Script In Orginal Langauge
FVO: Anata ha eki de yacho no koe wo kiitakoto ga arimasuka?

SFX: BIRD CALL AMONG TRAIN STATION NOISES

FVO: Nihon jyu no iroirona eki de “Yacho no saezuri” ga katsuyaku shiteimasu. Me no fujiyu na kata no tame ni purattohome kara kaisatsuguchi heno ruto wo tsutaete imasu. Marude tenji burokku no youni.

SFX: JAPANESE ROBIN CALL

FVO: Kono koe no nushi ha Komadori JR Kyusyu shinkansen no kumamoto eki de michi annai wo tsutomete imasu.

SFX: MEADOW BUNTING CALL

FVO: ono nakigoe ha Hojiro. Keihan dentetsu Osaka Nakanoshima eki de kaidan no aru basyo wo shirasete imasu.

SFX: JAPANESE BUSH WARBLER CALL

FVO: Kondo ha Uguisu. Tokyo no toei chikatetsu sengakuji eki desu. Nobori sen no kaidan wo Uguisu ga shirase...

SFX: CUCKOO CALL.

FVO: ...kudarisen no kaidan wo Kakko ga shirasete imasu.

CONDUCTOR: Donata sama mo ashimoto ni kiwotsukete itterassyaimase.

SFX: BIRD WARBLING

MUSIC, ACOUSTIC

FVO: Tori ha Chikyu to iu ressya ni noriawaseta kakegae no nai yujin. Tori ga genki ni saezuru kankyo ha hito ni tottemo sumiyasui kankyo desu. Suntory ha “Toritachi ni otozureru shiawase ha itsuka hito nimo otozureru.”to shinjite imasu.

SFX: BIRD CALL

FVO: Korekaramo zutto. Suntory no Aicho katsudo.
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