Winners & Shortlists
Grand Prix
Gold
Silver
Bronze
Shortlist
All Entries
Title Brand Product / Service Entrant Company Location PR Location Award
C02 Use of Social in a PR campaign
HALONIX SAFER CITY PROJECT
HALONIX
INDOOR AND OUTDOOR LIGHTING SOLUTIONS 		CHEIL WORLDWIDE (INDIA) Gurgaon INDIA MEENAKSHI SACHDEV VARMA
New Delhi
 INDIA
BLUEAIR CHINA DIGITAL CAMPAIGN
BLUEAIR
DIGITAL 		COHN & WOLFE SHANGHAI Shanghai CHINA COHN & WOLFE SHANGHAI
Shanghai
 CHINA
ANIMAL STRIKE
PAW JUSTICE
CHARITY 		DDB GROUP NEW ZEALAND Auckland NEW ZEALAND MANGO COMMUNICATIONS
Auckland
 NEW ZEALAND
Silver
COCA-COLA HAPPY STADIUM
COCA-COLA JAPAN COMPANY
COCA-COLA 		DENTSU Tokyo JAPAN
WHERE ARE MY CHEEKS?!
KUMAMOTO PREFECTURAL GOVERNMENT
LOCAL GOVERNMENT 		DENTSU PUBLIC RELATIONS Tokyo JAPAN DENTSU PUBLIC RELATIONS
Tokyo
 JAPAN
BANANA TROPHY
DOLE JAPAN
DOLE BANANA 		DENTSU Y&R Tokyo JAPAN
Grand Prix
IKEA SLEEPTOBER
IKEA HONG KONG
IKEA 		EDELMAN Wanchai HONG KONG EDELMAN
Wanchai
 HONG KONG
TCL JOINS THE X-MEN
TCL
X-MEN GLOBAL PREMIER 		FLEISHMAN-HILLARD Beijing CHINA FLEISHMAN-HILLARD
Beijing
 CHINA
EROTICA
DIESEL LUXE - DIESEL PARFUMS
DIESEL EROTICA SHOES & BAG COLLECTION 		FRED & FARID SHANGHAI CHINA
HIJACK
GARNIER, L’OREAL GROUP
PS CREAM (FACIAL PRIMER) 		FRED & FARID SHANGHAI CHINA
DOGGY SALES
GLAMOUR SALES
RETAIL 		FRED & FARID SHANGHAI CHINA
GLAM-DOG
GLAMOUR SALES
RETAIL 		FRED & FARID SHANGHAI CHINA
BABY QILIN
QEELIN (KERING GROUP)
JEWELLERY 		FRED & FARID SHANGHAI CHINA
ELYSÉE
SHANG XIA
RETAIL 		FRED & FARID SHANGHAI CHINA
THE SEED SOWER
SHANG XIA
RETAIL 		FRED & FARID SHANGHAI CHINA
TWEET RETHINK
SPECIAL OLYMPICS
SPREAD THE WORD TO END THE WORD 		GEORGE PATTERSON Y&R Melbourne AUSTRALIA
SOFTTALES
ORANGE HOUSE
HOUSEHOLD CLEANING SOLUTIONS 		GREY GROUP Shanghai CHINA
PROJECT LIVE YOUR LIFE
AMERICAN EAGLE OUTFITTERS
CLOTHING BRAND 		KETCHUM San Francisco USA KETCHUM
Hong Kong
 HONG KONG
ART FOR THAILAND
ART FOR PROTEST FACEBOOK PAGE
ART FOR PROTEST FACEBOOK PAGE 		LEO BURNETT Bangkok THAILAND
#SPCSUNDAY
SPC ARDMONA
FMCG FOOD (TINNED FRUIT, BAKED BEANS AND SPAGHETTI) 		LEO BURNETT MELBOURNE AUSTRALIA
PHUBBING
MACQUARIE DICTIONARY
DICTIONARY 		McCANN MELBOURNE AUSTRALIA
#FACEBOOKDOWN TWEET
NESTLÉ PHILIPPINES
KIT KAT 		McCANN WORLDGROUP PHILIPPINES Taguig THE PHILIPPINES
WINNING IS ALWAYS A BONUS
HUAWEI
HUAWEI APP CENTER 		MSLGROUP Shanghai CHINA GENEDIGI MSLGROUP
Beijing
 CHINA
MESSAGE BARTER
THE AKANKSHA FOUNDATION
THE AKANKSHA FOUNDATION SCHOOLS 		OGILVY & MATHER INDIA Mumbai INDIA
Silver
A DIFFERENT BALL GAME
MELBOURNE ACES
BASEBALL TEAM 		OGILVY MELBOURNE AUSTRALIA
Bronze
SHARE A REAL FEELING
COCA-COLA (THAILAND) LTD.
COKE 		OGILVYONE WORLDWIDE Bangkok THAILAND
CLOSEUP FOREVER SUMMER
UNILEVER PHILIPPINES
CLOSEUP 		ONE DIGITAL MEDIA GROUP Pasig City THE PHILIPPINES BRIDGES PR
Makati City
 THE PHILIPPINES
THE 10 MINUTE BREAKFAST CHALLENGE
AUSTRALIAN EGG CORPORATION
EGGS 		PORTER NOVELLI SYDNEY AUSTRALIA PORTER NOVELLI SYDNEY
 AUSTRALIA
THE VOICE DONOR
TENCENT
WECHAT 		PUBLICIS GUANGZHOU CHINA
Short List
TUI BEER PLUMBER
HEINEKEN NEW ZEALAND
TUI BEER 		SAATCHI & SAATCHI Auckland NEW ZEALAND PORTER NOVELLI
Auckland
 NEW ZEALAND
WHO FRAMED MASTER KONG?
MASTER KONG
CONVENIENCE FOODS AND BEVERAGES 		WEBER SHANDWICK Shanghai CHINA WEBER SHANDWICK
Shanghai
 CHINA
D01 Integrated Campaign led by PR
UNSHAVEN IS UNBATHED
P&G INDIA
GILLETTE 		BBDO INDIA Mumbai INDIA DEVRIES GLOBAL
Mumbai
 INDIA
GLOBAL BLUE CARD CHINA LAUNCH
GLOBAL BLUE
GLOBAL BLUE 		COHN & WOLFE SHANGHAI Shanghai CHINA COHN & WOLFE SHANGHAI
Shanghai
 CHINA
VOLVO CONSTRUCTION EQUIPMENT: OPERATOR IDOL
VOLVO CONSTRUCTION EQUIPMENT
CONSTRUCTION EQUIPMENT 		EDELMAN Shanghai CHINA EDELMAN
Shanghai
 CHINA
Bronze
IKEA SLEEPTOBER
IKEA HONG KONG
IKEA 		EDELMAN Wanchai HONG KONG EDELMAN
Wanchai
 HONG KONG
SAMSUNG SOLVE FOR TOMORROW CAMPAIGN
SAMSUNG ELECTRONICS HONG KONG
CONSUMER ELECTRONICS 		EDELMAN Wanchai HONG KONG EDELMAN
Wanchai
 HONG KONG
SEOUL OUR MOVIE
SEOUL METROPOLITAN GOVERNMENT
GLOBAL BRANDING 		EDELMAN Korea SOUTH KOREA EDELMAN
Korea
 SOUTH KOREA
GAME ON: AT&T AND MCMC BRING INNOVATION TO LIFE THROUGH MALAYSIA DEVELOPERS’ DAY
AT&T AND MALAYSIA COMMUNICATIONS AND MULTIMEDIA COMMISSION
TECHNOLOGY 		FLEISHMAN HILLARD HONG KONG FLEISHMAN HILLARD
HONG KONG
TCL JOINS THE X-MEN
TCL
X-MEN GLOBAL PREMIER 		FLEISHMAN-HILLARD Beijing CHINA FLEISHMAN-HILLARD
Beijing
 CHINA
ATTENTION POWERED CAR
RAC
ATTENTION POWERED CAR 		JWT Sydney AUSTRALIA ADHESIVE PR
Sydney
 AUSTRALIA
Short List
CREAM SILK 30 YEARS
UNILEVER PHILIPPINES
CREAM SILK TOTAL HAIR CONDITIONER RANGE 		JWT MANILA THE PHILIPPINES BRIDGES PR
Makati City
 THE PHILIPPINES
CREAM SILK HAIR SONATA
UNILEVER PHILIPPINES
CREAM SILK HAIR FALL DEFENSE 		JWT MANILA THE PHILIPPINES BRIDGES PR
Makati City
 THE PHILIPPINES
ROBI NATIONAL FLAG CAMPAIGN
ROBI AXIATA
TELECOM SERVICE PROVIDER 		LOWE ADCOMM Dhaka BANGLADESH
WINNING IS ALWAYS A BONUS
HUAWEI
HUAWEI APP CENTER 		MSLGROUP Shanghai CHINA GENEDIGI MSLGROUP
Beijing
 CHINA
LET'S STAND TOGETHER
NATIONAL SECURITY COORDINATION SECRETARIAT
NATIONAL SECURITY 		OGILVY PUBLIC RELATIONS WORLDWIDE Singapore SINGAPORE OGILVY PUBLIC RELATIONS WORLDWIDE
Singapore
 SINGAPORE
BUILD YOUR OWN ADVENTURE
GOOGLE
MAPS STREET VIEW & CULTURAL INSTITUTE 		PHIBIOUS Ho Chi Minh City VIETNAM
AXE APOLLO SPACE ACADEMY: SEARCH FOR THE FIRST FILIPINO ASTRONAUT
UNILEVER PHILIPPINES
BODY SPRAY 		UNILEVER PHILIPPINES Manila THE PHILIPPINES Strategic Works
The Philippines
 THE PHILIPPINES