Execution

House of Mamba A digital basketball arena that pushes the boundaries of training. The first full sized LED reactive basketball court As part of Nike Rise campaign in China we created the first LED basketball court that taught aspiring players the fundamentals of Kobe Bryant's Mamba Mentality. We transformed the historic ‘Jiangwan Basketball Stadium’ Shanghai into a futuristic basketball mecca – House of Mamba. Over 5 days players pushed to the limits as the court pushed the boundaries of sport training. A REAL-TIME BASKETBALL TRAINING TOOL The court utilizes motion tracking and reactive LED visualization to train, guide and challenge the players through various authentic drills based around Kobe reacting intuitively and instinctively to the movement and sound of the players. - Infrared cameras were installed around the stadium to track movement - Responsive instructional graphics - Wearable reactive sensors tracked players/times in real time - Player scores were showcased live to audience. - A Customizable program written in OpenGL We also programmed the court to seamlessly transform into various modes and drills on the fly. VARIOUS COURT MODES CHANGED THE GAME The court had the ability to quickly and seamlessly transform into various training scenarios. With its programmed and reactive capacities we could switch the drill instantly. ADAPTIVE RESPONSIVE ENTERTAINMENT PLATFORM The court doubled as an entertainment platform throughout the event. - Housing HD video and sound reactive visual shows. - Real time social Q&A to demonstrate product. - And provide the backdrop for an emotional elimination finale - Ending with a digital fireworks display