Execution

Rather than forcefully inviting fans back into the stadium we wondered upon a new media channel that can send their web comments to the stadium for them. So instead of the media currently being used inside the stadium such as the LED screen, bill boards and placards, we needed an entirely new media. The Fanbot is a brand new fan cheering on & off line campaign, a medium that combines both fan cheering and robot mechanism. So after the fans upload their personal photos and customize the face images on their Fanbots and transmit their cheering comments, the comments can be sent to the players through the Fanbots inside the stadium, without the fan actually ever being there. Fans can also shout in unison cheers or conduct fast and slow waves during important moments for the team during the game.