DRIVE GO ROUND

TitleDRIVE GO ROUND
BrandTOYOTA MARKETING JAPAN CORPORATION
Product / ServiceSAI
CategoryB03. User Experience
EntrantPARTY Tokyo, JAPAN
Entrant Company PARTY Tokyo, JAPAN
Advertising Agency PARTY Tokyo, JAPAN
Advertising Agency 2 DELPHYS Tokyo, JAPAN

Credits

Name Company Position
Hiroshi Sasaki Shingata Creative Director
Hiroki Nakamura PARTY Creative Director
Kampei Baba Bascule Creative Director
Jun Tanaka PARTY Producer
Masato Sato GEEK PICTURES Producer
Takayuki Watanabe Bascule Technical Director/Flash Developer
Akihiro Hamabe Watch.inc Art Director
Sadanori Maeda Bascule Art Director/Designer
Yoshio Kakehashi Bascule Html Corder
Melody Punch MELODY PUNCH Sound Design
Kousaku Kaimoto DENTSU Inc. Casting
Kazushige Sakumoto Delphys Account Executive
Masahiro Tanaka Delphys Account Executive
Akihiko Sato DENTSU Inc. Account Executive
Koichiro Tsujikawa Freenlance Movie Director
Yoshimitsu Sawamoto DENTSU Inc. Lyric Writer
Naoki Noda Freelance Cinematographer
Hitoshi Otake Freelance Lightning
Idoga Idoga Omnidirectional Camera Shooting Technique Partner
Hidehiko Ikemiya GEEK PICTURES Production Manager

Creative Execution

By using omnidirectional camera, we filmed the Tokyo highway at night from the driver’s point of view and Japanese actress Yoko Maki on the passenger’s seat at the same time. When you just start seeing each other, when you are in love and when your relationship is almost over. It plays the same music from car audio and you can scan through the three different scenes.

By using omnidirectional camera, we filmed the Tokyo highway at night from the driver’s point of view and Japanese actress Yoko Maki on the passenger’s seat at the same time.

Night drive has stories. Sweet memories and bitter memories. Endless road and a vanishing point. The same music from car audio. These are all from “vehicle”, which is, in a way, a closed space. “DRIVE-GO-ROUND” is a content that remembers memories from night drive.

Links

Mobile URL   |   Additional URL 1